Why Didi’s latest discount campaign focuses on China’s everyday ride-hailing cities Post date January 12, 2026 By Alastair Reid Schanche In News Tags E-commerce Technology Marketing & Branding
Xiaomi KOL controversy: how fan culture turned a routine influencer deal into a crisis Post date January 9, 2026 By Alastair Reid Schanche In News Tags Technology Marketing & Branding Weibo
Levi’s Lunar New Year release shows how heritage brands are rethinking China Post date January 5, 2026 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding Traditional Festivals
Why does email marketing not work in China? Post date April 27, 2022 By Juliette Pitt In Opinions Tags Digital Society Society & Culture Marketing & Branding Platforms
A business value track of Liu Genghong’s continuously soaring popularity Post date April 27, 2022 In News Tags Digital Society Livestreaming Sport & Fitness
What is “New Chinese Style” and why is it the next chapter for Guochao? Post date April 26, 2022 In News Tags Culture Fashion & Retail Society & Culture Platforms Xiaohongshu (RED)
ByteDance bets on China’s digital fashion with new business “Pheagee” Post date April 26, 2022 In News Tags Gen-Z Digital Society Fashion & Retail Society & Culture Technology Douyin (TikTok)
How do traditional Chinese health supplement manufacturers target young people? Post date April 26, 2022 By Zheyi Yang In Creative Works Tags Culture Food & Beverage Health & Pharma Society & Culture
Kuaishou to ban unqualified cosmetics distributors from 45 global labels Post date April 25, 2022 In News Tags Beauty & Cosmetics Digital Society Economy Fashion & Retail Livestreaming Short Video Marketing & Branding Platforms
L’Oréal pulls off double-digit Q1 growth in China amid market downturns Post date April 25, 2022 In News Tags Beauty & Cosmetics Digital Society Fashion & Retail Luxury
Hey Tea knocks out one million cup sales with their Japanese fashion icon collaboration Post date April 22, 2022 In News Tags Gen-Z Fashion & Retail Food & Beverage Marketing & Branding Social Media
Xiaohongshu’s “Brand Violation Points” rule takes effect, clamping down on illegal marketing Post date April 22, 2022 In News Tags Marketing & Branding Platforms Social Media Xiaohongshu (RED)
Wearable tech gains traction in China, empowering industry digitalisation Post date April 21, 2022 In News Tags Digital Society Fashion & Retail Health & Pharma Sport & Fitness Technology
