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Learn more about Chinese culture, history and society in our opinion articles. Our contributors have explored a vast range of topics related to China, from panda diplomacy to NIO’s electric vehicle expansion and China’s love of bubble tea.

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To Snake or not to Snake? Luxury brands unveil CNY campaigns

What does the return of Li Ziqi mean for influencer marketing?

What to expect at the longest-ever Double 11?

Post date October 21, 2024
By Yimin Wang
In Opinions
Tags E-commerce Livestreaming Shopping Festivals

What are the travel trends for this year’s National Day?

Post date October 4, 2024
By Yimin Wang
In Opinions
Tags Digital Society Society & Culture Travel Special Days

Buyers, founders, lifestyle: what is Xiaohongshu doing with e-commerce?

Post date September 23, 2024
By Yimin Wang
In Opinions
Tags Digital Society E-commerce Fashion & Retail Social Media Xiaohongshu (RED)

Over the moon or is the honeymoon over? Mooncake marketing in 2024

Is this the end of an era for top livestreamers?

Post date August 5, 2024
By Yimin Wang
In Opinions
Tags Digital Society E-commerce Livestreaming Society & Culture Platforms

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