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Opinions

Learn more about Chinese culture, history and society in our opinion articles. Our contributors have explored a vast range of topics related to China, from panda diplomacy to NIO’s electric vehicle expansion and China’s love of bubble tea.

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Will European luxury brands incorporate guochao the same way they did with Japanese pop culture?

Post date January 26, 2022
By Laura Pan
In Opinions
Tags Luxury Society & Culture Marketing & Branding

Din Tai Fung: A tale of a Chinese restaurant’s success against all odds?

Post date January 19, 2022
By Bella Gualano
In Opinions
Tags Culture Food & Beverage Society & Culture

Is C-beauty on its way to surpassing international brands?

How Chinese EVs remade China’s auto industry reputation

Post date January 6, 2022
By Zi Wang
In Opinions
Tags Automotive Society & Culture Technology

Chinese consumers are calling for genuineness in KOLs

Post date December 22, 2021
By Liz Yin
In Opinions
Tags Digital Society Entertainment Livestreaming Society & Culture Platforms

All That Jazz! The exciting rise of jazz in Shanghai and Beijing

The Dao guide for brands: working with video games in China

Post date December 3, 2021
By Zi Wang
In Opinions
Tags Digital Society Entertainment Technology

Chinese consumers don’t really care about sustainability — does Alibaba?

Post date December 1, 2021
By Jaap Grolleman
In Opinions
Tags Environment Society & Culture Shopping Festivals Singles' Day

5 things to know about marketing to China’s post-95s

Did you know Santa Claus comes from China?

Post date November 18, 2021
By Ran Zhao
In Opinions
Tags Society & Culture Traditional Festivals

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