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Industries Digital Society Society & Culture Technology Women in China Entertainment Gaming Economy Education & Knowledge Fashion & Retail E-commerce Sport & Fitness Livestreaming Travel Older Generation

Platforms WeChat Weibo Douyin (TikTok) Xiaohongshu (RED) Social Media

Occasions Chinese New Year Traditional Festivals Shopping Festivals Singles' Day

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News Marketing & Branding Platforms

Exclusives Interviews Video Documentaries

Other Gen-Z Buzzwords COVID-19 LGBTQ+

Unleashing women’s potential in China’s tech industry – an interview with Xiaoman Hu

Tremendous 2022: Must-have insights from Chinese New Year

The top five gaming campaigns that buzzed China’s Gen Z in 2021

China in the Metaverse race – an interview with Alvin Graylin

What matters to China’s Gen Z luxury buyers?

Squid Game in demand as young Chinese dress up on Halloween

How do Alibaba’s Taobao and Tmall make money?

Post date September 15, 2021
In Exclusives
Tags Digital Society E-commerce Platforms

Credit: Alexandra Garcia/The New York Times

Olympians become faces of new brands’ capitalising on China’s growing national pride in sports

China’s tourism industry post-COVID – an interview with Mei Zhang

LGBTQ+ in today’s China – visibility, representation and marketing campaigns

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