Draco Malfoy becomes the unlikely face of Chinese New Year Post date February 4, 2026 By Alastair Reid Schanche In News Tags E-commerce Society & Culture Platforms Weibo
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Hema’s salty cake slip-up becomes a viral marketing free-for-all Post date December 16, 2025 By Alastair Reid Schanche In News Tags Food & Beverage Marketing & Branding Platforms Weibo
Solid mango pomelo sago: the dessert taking over the internet and the brands getting involved Post date December 8, 2025 In Creative Works Tags Digital Society Food & Beverage Marketing & Branding Platforms Weibo
Three Squirrels trends in China over unusual workplace naming practice Post date December 3, 2025 By Alastair Reid Schanche In News Tags Digital Society Food & Beverage Marketing & Branding Weibo
Sudan Red safety scandal rocks China’s beauty market ahead of Singles’ Day Post date November 4, 2025 By Alastair Reid Schanche In News Tags Beauty & Cosmetics Society & Culture Weibo
Has China outgrown its milk tea obsession? Weibo thinks so… Post date October 29, 2025 By Alastair Reid Schanche In News Tags Digital Society Food & Beverage Weibo
Louis Vuitton finds its Chengdu chill with a city-life pop-up Post date October 24, 2025 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding Weibo Xiaohongshu (RED)