China’s wilderness survival craze: how the Qixing Mountain challenge turned endurance into a viral spectacle Post date December 15, 2025 By Alastair Reid Schanche In Creative Works Tags Digital Society Society & Culture Marketing & Branding
The one-size-fits-all China playbook is dead Post date November 28, 2025 By Alastair Reid Schanche In Opinions Tags Digital Society Society & Culture Marketing & Branding
‘The years of the Chinese gold rush are over’ How China is redefining luxury – an interview with Ari Pugh Post date November 26, 2025 By Alastair Reid Schanche In Exclusives Tags Fashion & Retail Society & Culture Marketing & Branding
How Heinz tomatoes won Guangzhou and the hearts of Chinese netizens Post date November 24, 2025 By Alastair Reid Schanche In Creative Works Tags Food & Beverage Society & Culture Marketing & Branding
Nike leans into Cantonese culture with ‘extra-ingredient’ campaign starring Su Bingtian Post date November 19, 2025 By Alastair Reid Schanche In News Tags Society & Culture Sport & Fitness Marketing & Branding
Heytea’s DIY Hi-Sticker reboot turns cups into a viral canvas Post date November 19, 2025 By Alastair Reid Schanche In News Tags Digital Society Food & Beverage Society & Culture Marketing & Branding
China breaks up $10m counterfeit ring hitting top luxury jewellers Post date November 18, 2025 By Alastair Reid Schanche In News Tags Digital Society Luxury Society & Culture Watches & Jewellery Marketing & Branding
Chinese company creates humanoid robot so lifelike they’re asked to prove its not a fake Post date November 12, 2025 By Alastair Reid Schanche In News Tags Digital Society Society & Culture Technology
What’s with China’s ‘Little Sweet Water’ trend? Post date November 6, 2025 By Alastair Reid Schanche In News Tags Food & Beverage Society & Culture
Double 11’s new playbook: smarter ops, calmer consumers, stronger brands Post date November 5, 2025 By Alastair Reid Schanche In Creative Works Tags Digital Society E-commerce Fashion & Retail Society & Culture Platforms
