Why Rednote’s 2025 Interest Report says more than it intends to Post date January 8, 2026 By Alastair Reid Schanche In News Tags Digital Society Society & Culture Xiaohongshu (RED)
JD Health’s red apple campaign and what it can teach us about Chinese CSR Post date January 6, 2026 By Alastair Reid Schanche In Creative Works Tags Food & Beverage Society & Culture Marketing & Branding Platforms
Chow Tai Fook’s ‘Ox-Horse’ gold pendant triggers backlash over tone Post date January 4, 2026 By Alastair Reid Schanche In News Tags Luxury Society & Culture Marketing & Branding Weibo
From value to relationship: Inside McDonald’s China’s Fan Convention playbook Post date January 1, 2026 By Alastair Reid Schanche In Creative Works Tags Food & Beverage Society & Culture Marketing & Branding
From momentum to maturity: What Dao’s coverage revealed about China in 2025 Post date January 1, 2026 By Alastair Reid Schanche In Opinions Tags Digital Society Fashion & Retail Society & Culture Technology
Construction completed on China’s largest cell-cultured meat plant Post date December 31, 2025 By Alastair Reid Schanche In News Tags Food & Beverage Society & Culture
From subsidies to mindshare: why Meituan turned to Jay Chou Post date December 23, 2025 By Alastair Reid Schanche In Creative Works Tags Digital Society E-commerce Food & Beverage Society & Culture Marketing & Branding
China’s wilderness survival craze: how the Qixing Mountain challenge turned endurance into a viral spectacle Post date December 15, 2025 By Alastair Reid Schanche In Creative Works Tags Digital Society Society & Culture Marketing & Branding
The one-size-fits-all China playbook is dead Post date November 28, 2025 By Alastair Reid Schanche In Opinions Tags Digital Society Society & Culture Marketing & Branding
‘The years of the Chinese gold rush are over’ How China is redefining luxury – an interview with Ari Pugh Post date November 26, 2025 By Alastair Reid Schanche In Exclusives Tags Fashion & Retail Society & Culture Marketing & Branding
