Burberry tests relaxed luxury with taxis and airport stalls in Shanghai Post date December 10, 2025 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding
Solid mango pomelo sago: the dessert taking over the internet and the brands getting involved Post date December 8, 2025 In Creative Works Tags Digital Society Food & Beverage Marketing & Branding Platforms Weibo
Three Squirrels trends in China over unusual workplace naming practice Post date December 3, 2025 By Alastair Reid Schanche In News Tags Digital Society Food & Beverage Marketing & Branding Weibo
HOKA turns Shanghai street into ‘Fly & Run Park’ for 2025 marathon Post date December 3, 2025 In News Tags Fashion & Retail Luxury Sport & Fitness Marketing & Branding
UGG teams up with HAMCUS for unlikely footwear collaboration Post date December 3, 2025 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding
How and why Zootopia 2 became China’s most collaborated IP Post date December 2, 2025 By Alastair Reid Schanche In Creative Works Tags Digital Society Entertainment Marketing & Branding
Espace Gabrielle Chanel: Inside Chanel’s newly opened Shanghai cultural space Post date December 1, 2025 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding
The one-size-fits-all China playbook is dead Post date November 28, 2025 By Alastair Reid Schanche In Opinions Tags Digital Society Society & Culture Marketing & Branding
Yili’s Zhang Xingchao ad successfully turns workplace frustration into meme-led marketing Post date November 26, 2025 In News Tags Digital Society Food & Beverage Marketing & Branding
On launches a Shanghai-rooted running podcast for China’s fitness boom Post date November 26, 2025 By Alastair Reid Schanche In News Tags Digital Society Sport & Fitness Technology Marketing & Branding
