How did Vivo’s cartoon campaign win over China’s younger audiences? Post date December 22, 2022 By Sofia Sayers In Creative Works Tags Culture Gen-Z Digital Society Society & Culture Technology Marketing & Branding Platforms
Muyu becomes Chinese Gen Z’s new obsession for relieving stress Post date December 21, 2022 By Yuhui Kong In News Tags Gen-Z Digital Society Society & Culture Marketing & Branding Douyin (TikTok) Weibo
SKP unveils Asia’s largest sunken shopping mall in Chengdu Post date December 20, 2022 By Sofia Sayers In News Tags Entertainment Fashion & Retail Luxury Society & Culture
‘Online tavern’ trend booms on China’s social media platforms Post date December 20, 2022 By Sofia Sayers In News Tags COVID-19 E-commerce Entertainment Food & Beverage Society & Culture Sport & Fitness Technology Marketing & Branding
OSUGA launches shop in Shanghai, further normalising conversations around sex Post date December 20, 2022 By Yuhui Kong In News Tags Gen-Z E-commerce Society & Culture Women in China Marketing & Branding
Who are Chinese football fans’ favourite players, and why? Post date December 20, 2022 By Qing Na In Opinions Tags Digital Society Society & Culture Sport & Fitness Platforms Social Media Weibo
Estée Lauder partners with Chinese TV series, tapping into Jubensha Post date December 19, 2022 By Yuhui Kong In News Tags Gen-Z Beauty & Cosmetics Society & Culture Marketing & Branding Platforms
C-pop artist Tia Lee jumpstarts #EmpowerHer women’s rights campaign Post date December 16, 2022 By Sofia Sayers In News Tags Gen-Z Entertainment Society & Culture Women in China Weibo
Chinese mental health apps gain traction as COVID cases surge Post date December 16, 2022 By Sofia Sayers In News Tags Gen-Z Health & Pharma Society & Culture Technology
Tencent restricts ChatGPT mini programs on Wechat Post date December 15, 2022 By Sofia Sayers In News Tags Digital Society Society & Culture Technology Platforms
