Louis Vuitton finds its Chengdu chill with a city-life pop-up Post date October 24, 2025 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding Weibo Xiaohongshu (RED)
How Federer helped On build its China story through impactful community action Post date October 27, 2025 By Alastair Reid Schanche In Creative Works Tags Fashion & Retail Society & Culture Sport & Fitness Marketing & Branding
Attention, atomised: inside China’s micro marketing boom Post date October 21, 2025 By Alastair Reid Schanche In Creative Works Tags Digital Society Marketing & Branding Platforms Xiaohongshu (RED)
How does WeChat’s upgraded visual features tailor to the local market? Post date February 16, 2023 By Yuhui Kong In News Tags Gen-Z Digital Society Entertainment Marketing & Branding WeChat
Chinese-style coffee snatches local market share Post date February 16, 2023 By Yuhui Kong In News Tags Gen-Z Food & Beverage Society & Culture Social Media
Ctrip to integrate Baidu’s ChatGPT-style Bot into tourism services Post date February 15, 2023 By Yuhui Kong In News Tags Gen-Z Digital Society Technology Travel Marketing & Branding
Fenty Beauty gets noticed by Chinese fans during Super Bowl Post date February 15, 2023 By Miranda Jarrett In News Tags Beauty & Cosmetics E-commerce Entertainment Fashion & Retail Marketing & Branding Weibo
What’s behind the growing popularity of pet apparel among young Chinese pet owners? Post date February 15, 2023 By Miranda Jarrett In Opinions Tags Digital Society E-commerce Fashion & Retail Society & Culture Marketing & Branding Platforms
Mixue Bingcheng sets out to capture Australian tea market Post date February 15, 2023 By Miranda Jarrett In News Tags Fashion & Retail Food & Beverage Marketing & Branding
Li-Ning builds Valentine’s Day buzz through Metaverse Post date February 14, 2023 By Yuhui Kong In News Tags Gen-Z Sport & Fitness Marketing & Branding Valentine's Day Web3
Future uncertain for China’s overseas gaming market Post date February 14, 2023 By Miranda Jarrett In News Tags Digital Society Entertainment Gaming Society & Culture Technology
Tmall gears up online fragrance advisors for Valentine’s Day Post date February 14, 2023 By Yuhui Kong In News Tags Gen-Z E-commerce Luxury Society & Culture Marketing & Branding Valentine's Day
Decoding China’s virtual human industry – an interview with Nicky Yu from RM GROUP, creator of China’s first Meta human AYAYI Post date February 14, 2023 By Qing Na In Exclusives Tags Exclusives - Interviews Digital Society Entertainment Technology Marketing & Branding Web3