How did Xiaohongshu’s “Summer Market” campaign bolster brand loyalty? Post date September 22, 2022 By Sofia Sayers In Creative Works Tags Gen-Z Digital Society Entertainment Society & Culture Marketing & Branding Platforms Xiaohongshu (RED)
Sheep A Sheep: A new elimination game on WeChat takes China by storm Post date September 16, 2022 In News Tags Gen-Z Digital Society Entertainment Gaming Society & Culture Technology Platforms Douyin (TikTok) Weibo
Will Aranya be the next hotbed for luxury brands in China? Post date September 13, 2022 By Qing Na In Opinions Tags Gen-Z Entertainment Luxury Society & Culture Travel Marketing & Branding Platforms
ByteDance mirrors Tencent and Alibaba with Charity Day launch Post date September 8, 2022 By Sofia Sayers In News Tags Digital Society Marketing & Branding Platforms Douyin (TikTok)
SHEIN eyes Europe, testing the waters with physical stores Post date September 6, 2022 In News Tags E-commerce Fashion & Retail Marketing & Branding Platforms
Alibaba expands to Europe with Lazada, taking on Amazon, Shopee and more Post date September 1, 2022 In News Tags E-commerce Fashion & Retail Technology Platforms
How will China’s 5G expansion revolutionise the world of fitness? Post date September 1, 2022 By Sofia Sayers In Creative Works Tags Digital Society Sport & Fitness Technology Platforms
Taobao rolls out virtual phone numbers, stepping up consumer privacy protection Post date August 31, 2022 In News Tags Digital Society E-commerce Technology Platforms
Kuaishou and JD.com launch “Blooming Chinese ingredients” event Post date August 30, 2022 By Sofia Sayers In News Tags Beauty & Cosmetics E-commerce Marketing & Branding Platforms
“Boys’ Love” radio dramas face ban as China’s crackdown on entertainment industry expands Post date August 24, 2022 In News Tags Gen-Z Entertainment Society & Culture LGBTQ+ Platforms Weibo