Why are luxury brands eyeing female athletes like Eileen Gu? Post date March 2, 2022 By Zheyi Yang In Opinions Tags Society & Culture Women in China Marketing & Branding
Tremendous 2022: Must-have insights from Chinese New Year Post date February 25, 2022 In Exclusives Tags Exclusives - Video Documentaries Video Gen-Z Society & Culture Marketing & Branding Platforms Chinese New Year Traditional Festivals WeChat Weibo
What is failing China’s luxury e-commerce unicorn amid a luxury boom? Post date February 15, 2022 By Qing Na In Creative Works Tags Digital Society E-commerce Luxury Society & Culture Marketing & Branding Platforms
Bottega Veneta’s colours triumph over the Great Wall of China Post date February 10, 2022 By Maria Suraci In Creative Works Tags Fashion & Retail Luxury Society & Culture Marketing & Branding Chinese New Year Traditional Festivals Weibo
Where is China with transgender rights? Post date February 2, 2022 By Juliette Pitt In Opinions Tags Culture Society & Culture LGBTQ+ Marketing & Branding
Valentino’s Year of Tiger marketing campaign favoured by Chinese Gen-Z Post date February 1, 2022 In News Tags Luxury Society & Culture Marketing & Branding Chinese New Year Traditional Festivals
The top five gaming campaigns that buzzed China’s Gen Z in 2021 Post date January 31, 2022 By Qing Na In Exclusives Tags Gen-Z Digital Society Entertainment Gaming Society & Culture Technology Marketing & Branding Platforms Douyin (TikTok)
Apple reclaims No.1 spot in China’s smartphone market after six years Post date January 28, 2022 In News Tags Digital Society Technology Marketing & Branding
How does Moxy decode China’s subcultures with its launch in Shanghai? Post date January 27, 2022 In Creative Works Tags Gen-Z Entertainment Fashion & Retail Gaming Society & Culture Marketing & Branding
Will European luxury brands incorporate guochao the same way they did with Japanese pop culture? Post date January 26, 2022 By Laura Pan In Opinions Tags Luxury Society & Culture Marketing & Branding
