The brands and moments behind China’s soft power rise Post date November 3, 2025 By Alastair Reid Schanche In Exclusives Tags Digital Society Society & Culture Technology Platforms Xiaohongshu (RED)
Marketing beauty to China’s Gen Z – an interview with Judydoll’s Julie Liu Post date October 31, 2025 By Alastair Reid Schanche In Exclusives Tags Beauty & Cosmetics Digital Society Marketing & Branding
The most unlikely collab of the year? McDonald’s China team up with Mercedes-Benz Post date October 29, 2025 By Alastair Reid Schanche In News Tags Automotive Food & Beverage Marketing & Branding
The North Face collaborates with KAWS to dominate the Chinese outdoor apparel market Post date January 13, 2022 By Ran Zhao In Creative Works Tags Fashion & Retail Sport & Fitness Weibo
How Cartier’s Love is All campaign became China’s latest online sensation Post date January 12, 2022 In News Tags Fashion & Retail Luxury Marketing & Branding Chinese New Year Traditional Festivals
Chinese “Milk Tea King” Hey Tea reduces price in a market of rising cost Post date January 12, 2022 In News Tags Food & Beverage Society & Culture
Is C-beauty on its way to surpassing international brands? Post date January 12, 2022 By Maria Suraci In Opinions Tags Beauty & Cosmetics Fashion & Retail Society & Culture Marketing & Branding
Coca-Cola animates reunion dinner ahead of the Chinese New Year of the Tiger Post date January 11, 2022 In News Tags Food & Beverage Society & Culture Marketing & Branding Chinese New Year Traditional Festivals
Has Pop Mart become the salvation for KFC in China? Post date January 11, 2022 In News Tags Entertainment Food & Beverage Health & Pharma Society & Culture
Three scroll-stopping campaigns in celebration of the Chinese New Year of the Tiger Post date January 11, 2022 By Qing Na In Creative Works Tags Fashion & Retail Society & Culture Sport & Fitness Chinese New Year Traditional Festivals
JD.com named the exclusive interactive partner of China’s Spring Festival Gala 2022 Post date January 10, 2022 In News Tags Digital Society E-commerce Technology Platforms Chinese New Year Traditional Festivals
Alibaba combines Taobao & Tmall, taking China’s e-commerce to the new era Post date January 10, 2022 In News Tags Digital Society E-commerce Society & Culture Platforms
Meituan sees an 18-fold daily increase in digital RMB users as China’s digital yuan app goes live Post date January 7, 2022 In News Tags Digital Society Society & Culture Technology
