China’s live stream star Li Jiaqi makes strong comeback but evolving industry landscape presents challenges Post date September 29, 2022 By Qing Na In Opinions Tags Digital Society E-commerce Livestreaming Society & Culture Platforms Weibo
Tmall Mart feeds China’s campers with snacks wrapped in Hermès’ Tigre en Miroir design Post date September 28, 2022 In News Tags Art & Culture Food & Beverage Luxury Travel Marketing & Branding Platforms Traditional Festivals Weibo
Pepsi brings virtual outfits to reality as Shanghai Fashion Week makes offline return Post date September 28, 2022 In News Tags Digital Society Entertainment Fashion & Retail Food & Beverage Technology Marketing & Branding
Why Chinese jeweller DR’s “true love” marketing fails, again Post date September 27, 2022 In News Tags Fashion & Retail Love & Marriage Society & Culture Watches & Jewellery Marketing & Branding
China’s first Metaverse major stirs up controversy Post date September 27, 2022 In News Tags Digital Society Education & Knowledge Technology Weibo
How Alipay has emerged as a new digital marketing powerhouse for brands Post date September 27, 2022 By Qing Na In Exclusives Tags Digital Society E-commerce Technology Marketing & Branding Platforms Mid-Autumn Festival Traditional Festivals
Blackpink wears Chinese designer Windowsen’s futuristic couture Post date September 26, 2022 By Sofia Sayers In News Tags Digital Society Entertainment Fashion & Retail Luxury
Douyin dives into long-form content of over 30 minutes Post date September 26, 2022 By Sofia Sayers In News Tags Digital Society E-commerce Technology Marketing & Branding Douyin (TikTok)
Alibaba rolls out virtual luxury experience in the Metaverse Post date September 23, 2022 By Sofia Sayers In News Tags Digital Society E-commerce Technology Platforms
ByteDance launches fast fashion womenswear platform “If Yooou” Post date September 23, 2022 By Sofia Sayers In News Tags E-commerce Fashion & Retail Platforms Douyin (TikTok)
