Why Didi’s latest discount campaign focuses on China’s everyday ride-hailing cities Post date January 12, 2026 By Alastair Reid Schanche In News Tags E-commerce Technology Marketing & Branding
Xiaomi KOL controversy: how fan culture turned a routine influencer deal into a crisis Post date January 9, 2026 By Alastair Reid Schanche In News Tags Technology Marketing & Branding Weibo
Levi’s Lunar New Year release shows how heritage brands are rethinking China Post date January 5, 2026 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding Traditional Festivals
Pepsi powers on its first metaverse immersive digital experience space Post date April 25, 2023 By Qing Na In Creative Works Tags Digital Society Entertainment Food & Beverage Technology Marketing & Branding Platforms
NetEase sues Blizzard Entertainment after terminated partnership Post date April 24, 2023 By Miranda Jarrett In News Tags Entertainment Gaming Society & Culture Weibo
China’s top live streamers called out for false advertising Post date April 24, 2023 By Miranda Jarrett In News Tags Digital Society E-commerce Fashion & Retail Society & Culture Marketing & Branding
Bilibili soothes viewers with springtime ‘slow livestream’ series Post date April 24, 2023 By Miranda Jarrett In News Tags Digital Society Entertainment Society & Culture Platforms Weibo
New Oriental bets on culture and tourism livestreaming Post date April 21, 2023 By Miranda Jarrett In News Tags Digital Society E-commerce Education & Knowledge Society & Culture Technology Douyin (TikTok)
China’s youth unemployment highest since July Post date April 21, 2023 By Miranda Jarrett In News Tags Governmental Society & Culture Technology
China’s “left-behind” children addicted to short video content Post date April 21, 2023 By Miranda Jarrett In News Tags Digital Society Entertainment Governmental Society & Culture Douyin (TikTok) Weibo
BMW MINI China’s ice cream marketing treat turns into PR nightmare Post date April 20, 2023 By Qing Na In News Tags Automotive Society & Culture Marketing & Branding Platforms Weibo
Louis Vuitton and Dior set to land in Hainan’s Sanya Haitang Bay Post date April 20, 2023 By Qing Na In News Tags Economy Fashion & Retail Luxury Travel
NetEase debuts NETALAND, revolutionising brand marketing in the Metaverse Post date April 20, 2023 By Qing Na In Creative Works Tags Digital Society Entertainment Fashion & Retail Technology Marketing & Branding Platforms Web3
