Is Hema Fresh’s “mobile supermarket” the answer to food shortages in a sealed-off Shanghai? Post date April 20, 2022 In News Tags COVID-19 Food & Beverage Society & Culture Technology Marketing & Branding
How has KFC’s “Crazy Thursday” bundle gained popularity in China? Post date April 14, 2022 In News Tags FMCG Society & Culture Marketing & Branding
8ON8: Up-and-coming Chinese designer brand that decodes China’s menswear and beyond Post date April 14, 2022 By Qing Na In Creative Works Tags Exclusives - Interviews Fashion & Retail Society & Culture Marketing & Branding Platforms Xiaohongshu (RED)
How does cherry blossom pink once again become the “Spring Limited” colour for Chinese customers? Post date April 13, 2022 In News Tags FMCG Food & Beverage Marketing & Branding
How Xtep makes running a lifestyle for the Chinese masses amid China’s running boom Post date April 7, 2022 By Qing Na In Creative Works Tags Fashion & Retail Health & Pharma Society & Culture Sport & Fitness Marketing & Branding
Emerging Chinese beauty brand Girlcult gains success with crossover campaigns Post date April 5, 2022 By Ana Derboven In Creative Works Tags Gen-Z Beauty & Cosmetics Fashion & Retail Society & Culture Marketing & Branding
Global luxury brands’ VIP-only food gift boxes in locked-down Shanghai spark public anger Post date April 4, 2022 In News Tags COVID-19 Food & Beverage Luxury Marketing & Branding
What does Burberry’s Chengdu exhibit say about localisation? Post date April 1, 2022 In News Tags Digital Society Entertainment Luxury Society & Culture Technology Marketing & Branding
How does American chip expert Lay’s win over Chinese snackers? Post date March 31, 2022 By Maria Suraci In Creative Works Tags Food & Beverage Society & Culture Marketing & Branding
How does Lay’s turn a PR crisis in China into a brownie point for the brand? Post date March 29, 2022 In News Tags Food & Beverage Society & Culture Marketing & Branding Platforms Weibo
