China launches first ‘meta-human’ virtual influencer AYAYI Post date July 6, 2021 In News Tags Beauty & Cosmetics Digital Society Technology Marketing & Branding
LGBTQ+ in today’s China – visibility, representation and marketing campaigns Post date July 5, 2021 In Exclusives Tags Exclusives - Video Documentaries Gen-Z Society & Culture Women in China LGBTQ+ Marketing & Branding
Virtual Japanese KOL Imma becomes Watsons’ brand ambassador Post date July 1, 2021 In News Tags Beauty & Cosmetics Digital Society Technology Marketing & Branding
Will D&G ever be able to recover from its tarnished reputation in China? Post date June 29, 2021 By Miranda Yuan In Creative Works Tags E-commerce Luxury Society & Culture Marketing & Branding Social Media Weibo
Why are there so many Chinese ads in EURO 2020? Post date June 23, 2021 In News Tags Sport & Fitness Marketing & Branding
Progress and challenges for China’s LGBTQ+ community – an interview with Raymond Phang Post date June 23, 2021 In Exclusives Tags Exclusives - Interviews Society & Culture LGBTQ+ Marketing & Branding
UGG and Levi’s among brands to launch LGBTQ+ Pride campaigns in China Post date June 16, 2021 In News Tags Fashion & Retail Food & Beverage Society & Culture LGBTQ+ Marketing & Branding
Tsinghua University and Florasis launch branded virtual personas Post date June 4, 2021 In News Tags Beauty & Cosmetics Digital Society Education & Knowledge Fashion & Retail Technology Marketing & Branding
The power and pitfalls of brand ambassadors in China Post date June 2, 2021 By Gillian O’Meagher In Opinions Tags Fashion & Retail Society & Culture Marketing & Branding
Chinese brands show off their charitable side on Children’s Day Post date June 1, 2021 In News Tags Charity & Non-profit Marketing & Branding Special Days