HEYTEA Lab hits Bangkok with a keen eye for localisation Post date October 2, 2026 By Alastair Reid Schanche In Creative Works Tags Food & Beverage Marketing & Branding
Haier makes campaign content from repairing a 1997 dishwasher Post date September 30, 2026 By Alastair Reid Schanche In News Tags Digital Society Technology Marketing & Branding
From Sichuan’s peaks to city streets: Adidas’s Shanchuanli pitch Post date September 30, 2026 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding
ByteDance faces backlash for exploiting employees behind its hit virtual girl group A-SOUL Post date May 16, 2022 By Qing Na In News Tags Digital Society Society & Culture Technology Platforms Weibo
China meta fashion heats up as China Fashion Week marches into the metaverse Post date May 13, 2022 By Qing Na In News Tags Digital Society Fashion & Retail Society & Culture Technology
Rolex becomes most desirable luxury watch brand in China amid market reshuffling Post date May 13, 2022 In News Tags Gen-Z Fashion & Retail Luxury Society & Culture Marketing & Branding
China’s emerging viral fitness live streamer takes baby steps in live streaming sales Post date May 12, 2022 In News Tags E-commerce Livestreaming Society & Culture Sport & Fitness
Camping gear in demand as Chinese in COVID-stable areas splurge on ‘revenge travel’ Post date May 12, 2022 In News Tags Entertainment Fashion & Retail Society & Culture Travel
McDonald’s switches on “Night Mode”, tapping into China’s “Night Economy” Post date May 11, 2022 In News Tags Economy Food & Beverage Society & Culture Marketing & Branding
Lanvin becomes first luxury brand to launch e-flagship store on Xiaohongshu Post date May 11, 2022 In News Tags Digital Society E-commerce Fashion & Retail Livestreaming Luxury Platforms Xiaohongshu (RED)
Japanese virtual YouTuber’s Bilibili debut show hits million-Yuan revenue Post date May 10, 2022 In News Tags Digital Society Entertainment Gaming Technology Platforms
Why has D&G’s SS22 advert jeopardised its opportunity to regain China? Post date May 10, 2022 In News Tags Fashion & Retail Food & Beverage Marketing & Branding Platforms Xiaohongshu (RED)
CIDER: A second SHEIN that’s refreshing the future of fast fashion with real-time retail Post date May 10, 2022 By Ana Derboven In Creative Works Tags Gen-Z E-commerce Fashion & Retail Marketing & Branding
