HEYTEA Lab hits Bangkok with a keen eye for localisation Post date October 2, 2026 By Alastair Reid Schanche In Creative Works Tags Food & Beverage Marketing & Branding
Haier makes campaign content from repairing a 1997 dishwasher Post date September 30, 2026 By Alastair Reid Schanche In News Tags Digital Society Technology Marketing & Branding
From Sichuan’s peaks to city streets: Adidas’s Shanchuanli pitch Post date September 30, 2026 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding
Douyin dives into long-form content of over 30 minutes Post date September 26, 2022 By Sofia Sayers In News Tags Digital Society E-commerce Technology Marketing & Branding Douyin (TikTok)
Alibaba rolls out virtual luxury experience in the Metaverse Post date September 23, 2022 By Sofia Sayers In News Tags Digital Society E-commerce Technology Platforms
ByteDance launches fast fashion womenswear platform “If Yooou” Post date September 23, 2022 By Sofia Sayers In News Tags E-commerce Fashion & Retail Platforms Douyin (TikTok)
First McDonald’s China zero carbon restaurant lands in Beijing Post date September 22, 2022 By Sofia Sayers In News Tags Environment Food & Beverage Marketing & Branding
China’s “Lipstick King” returns to live streaming after tank cake row Post date September 22, 2022 By Sofia Sayers In News Tags Digital Society E-commerce Entertainment Livestreaming Society & Culture
How did Xiaohongshu’s “Summer Market” campaign bolster brand loyalty? Post date September 22, 2022 By Sofia Sayers In Creative Works Tags Gen-Z Digital Society Entertainment Society & Culture Marketing & Branding Platforms Xiaohongshu (RED)
After cafés, will luxury brands dive into Chinese tea houses? Post date September 21, 2022 By Sofia Sayers In News Tags Fashion & Retail Food & Beverage Luxury Marketing & Branding
Anta teams up with Baidu to create virtual sportswear fashion show Post date September 21, 2022 By Sofia Sayers In News Tags Gen-Z Sport & Fitness Technology
Can Aldi pull off its China expansion amid peers’ retreat? Post date September 21, 2022 By Qing Na In Creative Works Tags E-commerce Fashion & Retail Society & Culture Marketing & Branding
Huawei’s AI cloud service accelerates new drug discovery Post date September 20, 2022 By Sofia Sayers In News Tags Digital Society Health & Pharma Technology
