Alipay spotlights transplant survivors in Ant Forest campaign Post date March 30, 2026 By Alastair Reid Schanche In Creative Works Tags Digital Society Marketing & Branding
How Tmall turned trend marketing into a lived experience Post date March 25, 2026 By Alastair Reid Schanche In Creative Works Tags E-commerce Marketing & Branding
Rednote turns ‘pointless’ competitions into a platform feature Post date March 25, 2026 By Alastair Reid Schanche In News Tags Digital Society Platforms Xiaohongshu (RED)
How did Xiaohongshu’s “Summer Market” campaign bolster brand loyalty? Post date September 22, 2022 By Sofia Sayers In Creative Works Tags Gen-Z Digital Society Entertainment Society & Culture Marketing & Branding Platforms Xiaohongshu (RED)
After cafés, will luxury brands dive into Chinese tea houses? Post date September 21, 2022 By Sofia Sayers In News Tags Fashion & Retail Food & Beverage Luxury Marketing & Branding
Anta teams up with Baidu to create virtual sportswear fashion show Post date September 21, 2022 By Sofia Sayers In News Tags Gen-Z Sport & Fitness Technology
Can Aldi pull off its China expansion amid peers’ retreat? Post date September 21, 2022 By Qing Na In Creative Works Tags E-commerce Fashion & Retail Society & Culture Marketing & Branding
Huawei’s AI cloud service accelerates new drug discovery Post date September 20, 2022 By Sofia Sayers In News Tags Digital Society Health & Pharma Technology
Nike bands with Ant Group to launch shoe recycling mini program Post date September 20, 2022 By Sofia Sayers In News Tags Environment Fashion & Retail Technology Marketing & Branding
Sheep A Sheep: A new elimination game on WeChat takes China by storm Post date September 16, 2022 In News Tags Gen-Z Digital Society Entertainment Gaming Society & Culture Technology Platforms Douyin (TikTok) Weibo
WatchBox backed by Michael Jordan to debut in China Post date September 16, 2022 In News Tags E-commerce Fashion & Retail Luxury Marketing & Branding
Alexander Wang bags first-ever funding from Chinese investors Post date September 15, 2022 By Sofia Sayers In News Tags Fashion & Retail Luxury Marketing & Branding
Jessica Alba’s The Honest Co. enters China’s clean beauty market Post date September 15, 2022 By Sofia Sayers In News Tags Gen-Z Beauty & Cosmetics E-commerce Environment