The brands and moments behind China’s soft power rise Post date November 3, 2025 By Alastair Reid Schanche In Exclusives Tags Digital Society Society & Culture Technology Platforms Xiaohongshu (RED)
Marketing beauty to China’s Gen Z – an interview with Judydoll’s Julie Liu Post date October 31, 2025 By Alastair Reid Schanche In Exclusives Tags Beauty & Cosmetics Digital Society Marketing & Branding
The most unlikely collab of the year? McDonald’s China team up with Mercedes-Benz Post date October 29, 2025 By Alastair Reid Schanche In News Tags Automotive Food & Beverage Marketing & Branding
NOWNESS sheds light on children with autism on World Autism Day Post date April 11, 2023 By Miranda Jarrett In News Tags Education & Knowledge Society & Culture Platforms Weibo
Are China and the West on the same page when it comes to the Metaverse and Web3? Post date April 10, 2023 By Ashley Dudarenok In Exclusives Tags Digital Society Society & Culture Technology Platforms
Former Xiaomi brand ambassador under public scrutiny after switching to iPhone Post date April 6, 2023 By Qing Na In News Tags Society & Culture Platforms Weibo
Beijing SKP assembles China’s young hipsters with Vintage Market Post date April 6, 2023 By Qing Na In Creative Works Tags Gen-Z Fashion & Retail Society & Culture Marketing & Branding
Sportswear brand Champion releases Chinese city range Post date April 6, 2023 By Miranda Jarrett In News Tags Digital Society Fashion & Retail Marketing & Branding Weibo Xiaohongshu (RED)
Peacekeeper Elite teams up with top Chinese colleges to develop virtual campus in Oasis World Post date April 6, 2023 By Sofia Sayers In News Tags Digital Society Entertainment Gaming Technology Marketing & Branding
Chinese netizens debate Ipsos Global Happiness ranking Post date April 5, 2023 By Miranda Jarrett In News Tags Digital Society Governmental Society & Culture Weibo
CRM is one solution to the lack of brand loyalty in Chinese Gen Zers Post date April 5, 2023 By John Gearing In Opinions Tags Gen-Z E-commerce Marketing & Branding Shopping Festivals
OPPO launches world’s first earbuds with bamboo fibre Post date April 5, 2023 By Sofia Sayers In News Tags Digital Society Entertainment Environment Technology Marketing & Branding
Puma targets Chinese youth with Tea Horse Road shoe series Post date April 5, 2023 By Sofia Sayers In News Tags Fashion & Retail Society & Culture Sport & Fitness
