The brands and moments behind China’s soft power rise Post date November 3, 2025 By Alastair Reid Schanche In Exclusives Tags Digital Society Society & Culture Technology Platforms Xiaohongshu (RED)
Marketing beauty to China’s Gen Z – an interview with Judydoll’s Julie Liu Post date October 31, 2025 By Alastair Reid Schanche In Exclusives Tags Beauty & Cosmetics Digital Society Marketing & Branding
The most unlikely collab of the year? McDonald’s China team up with Mercedes-Benz Post date October 29, 2025 By Alastair Reid Schanche In News Tags Automotive Food & Beverage Marketing & Branding
BMW MINI China’s ice cream marketing treat turns into PR nightmare Post date April 20, 2023 By Qing Na In News Tags Automotive Society & Culture Marketing & Branding Platforms Weibo
Louis Vuitton and Dior set to land in Hainan’s Sanya Haitang Bay Post date April 20, 2023 By Qing Na In News Tags Economy Fashion & Retail Luxury Travel
NetEase debuts NETALAND, revolutionising brand marketing in the Metaverse Post date April 20, 2023 By Qing Na In Creative Works Tags Digital Society Entertainment Fashion & Retail Technology Marketing & Branding Platforms Web3
What you need to know about China’s AIGC-interested users Post date April 20, 2023 By Qing Na In News Tags Gen-Z Digital Society Technology Platforms Douyin (TikTok) WeChat
Tomb-Sweeping Day goes digital: China’s ancestral customs in the virtual world Post date April 19, 2023 By Miranda Jarrett In Opinions Tags Digital Society Society & Culture Technology Traditional Festivals
Recovery rate of Mainlanders spending in Europe hits 49% Post date April 19, 2023 By Qing Na In News Tags Economy Fashion & Retail Luxury Travel
Huawei Global Analyst Summit kicks off in Shenzhen Post date April 19, 2023 By Miranda Jarrett In News Tags Digital Society Technology
Cognac brand Martell starts mangrove protection program in Sanya Post date April 19, 2023 By Sofia Sayers In News Tags Charity & Non-profit Environment Food & Beverage Society & Culture
ByteDance tests out fast fashion business on Douyin app Post date April 18, 2023 By Sofia Sayers In News Tags Digital Society E-commerce Technology Marketing & Branding Platforms Douyin (TikTok)
Ministry of Culture and Tourism proposes regulations on jubensha Post date April 18, 2023 By Miranda Jarrett In News Tags Entertainment Governmental Society & Culture
