Alipay spotlights transplant survivors in Ant Forest campaign Post date March 30, 2026 By Alastair Reid Schanche In Creative Works Tags Digital Society Marketing & Branding
How Tmall turned trend marketing into a lived experience Post date March 25, 2026 By Alastair Reid Schanche In Creative Works Tags E-commerce Marketing & Branding
Rednote turns ‘pointless’ competitions into a platform feature Post date March 25, 2026 By Alastair Reid Schanche In News Tags Digital Society Platforms Xiaohongshu (RED)
China’s digital battle intensified as athletes gear up for the Winter Olympics Post date February 4, 2022 In News Tags Digital Society Society & Culture Sport & Fitness Technology Platforms Douyin (TikTok) Weibo
The Beijing Winter Olympic impressed the world with the world’s first robot torch relay under the ice Post date February 3, 2022 In News Tags Society & Culture Sport & Fitness Technology
Chinese New Year marks a humiliating night for the Chinese football team Post date February 3, 2022 In News Tags Society & Culture Sport & Fitness Platforms Weibo
Snacking Chinese bring another emerging market around the Chinese New Year Post date February 2, 2022 In News Tags E-commerce Food & Beverage Society & Culture Chinese New Year Special Days
Over 120 million tune in to Chinese Spring Festival Gala via WeChat Channels Post date February 2, 2022 In News Tags Digital Society Society & Culture Platforms Chinese New Year Special Days WeChat
Where is China with transgender rights? Post date February 2, 2022 By Juliette Pitt In Opinions Tags Culture Society & Culture LGBTQ+ Marketing & Branding
Nayuki launches its first dim sum products to embrace Chinese New Year Post date February 1, 2022 By Ran Zhao In Creative Works Tags Food & Beverage Society & Culture Chinese New Year Traditional Festivals
Valentino’s Year of Tiger marketing campaign favoured by Chinese Gen-Z Post date February 1, 2022 In News Tags Luxury Society & Culture Marketing & Branding Chinese New Year Traditional Festivals
Poetic dance taps into Chinese culture and wins wide appeal Post date February 1, 2022 In News Tags Entertainment Society & Culture Chinese New Year Traditional Festivals
The top five gaming campaigns that buzzed China’s Gen Z in 2021 Post date January 31, 2022 By Qing Na In Exclusives Tags Gen-Z Digital Society Entertainment Gaming Society & Culture Technology Marketing & Branding Platforms Douyin (TikTok)