Why Didi’s latest discount campaign focuses on China’s everyday ride-hailing cities Post date January 12, 2026 By Alastair Reid Schanche In News Tags E-commerce Technology Marketing & Branding
Xiaomi KOL controversy: how fan culture turned a routine influencer deal into a crisis Post date January 9, 2026 By Alastair Reid Schanche In News Tags Technology Marketing & Branding Weibo
Levi’s Lunar New Year release shows how heritage brands are rethinking China Post date January 5, 2026 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding Traditional Festivals
Will Chinese designers reshape global fashion? Post date March 1, 2023 By Qing Na In Opinions Tags Fashion & Retail Luxury Society & Culture Marketing & Branding
China’s tech giants scrambling to drop AI-generated products Post date March 1, 2023 By Yuhui Kong In News Tags Gen-Z Digital Society Entertainment Technology Social Media Web3
Tmall Global initiates project to assist western brands in achieving localisation Post date March 1, 2023 By Yuhui Kong In News Tags E-commerce Fashion & Retail Livestreaming Marketing & Branding Social Media
China’s tech crackdown continues as regulatory body targets short video platforms Post date February 28, 2023 By Miranda Jarrett In News Tags Digital Society Technology Platforms Douyin (TikTok)
How did Florasis harness the power of family marketing during CNY? Post date February 28, 2023 By Sofia Sayers In Creative Works Tags Beauty & Cosmetics Older Generation Women in China Marketing & Branding Chinese New Year Weibo
Kuaishou initiates testing on its lifestyle-oriented program Post date February 28, 2023 By Yuhui Kong In News Tags Cities E-commerce Food & Beverage Livestreaming Short Video Social Media
Mengniu Dairy partners with NBA once again to release digital collectibles Post date February 28, 2023 By Yuhui Kong In News Tags Gen-Z Food & Beverage Society & Culture Sport & Fitness Marketing & Branding WeChat Web3
Pop Mart bands with local Chinese artist to launch first porcelain toy Post date February 27, 2023 By Sofia Sayers In News Tags Art & Culture Digital Society Entertainment Fashion & Retail Marketing & Branding
Hershey launches SHEROES campaign for International Women’s Day Post date February 27, 2023 By Sofia Sayers In News Tags Digital Society Food & Beverage Society & Culture Women in China Marketing & Branding
