Taobao kicks off 618 shopping festival pre-sales with 1.13bn livestream views Post date May 25, 2021 In News Tags E-commerce Fashion & Retail Livestreaming Shopping Festivals Douyin (TikTok)
Perfect Diary & Florasis impress Chinese consumers with 520 wordplays Post date May 20, 2021 By Miranda Yuan In Creative Works Tags E-commerce Livestreaming Love & Marriage Valentine's Day Douyin (TikTok) Social Media Weibo
Gucci encourages singles to celebrate love-themed 520 Post date May 18, 2021 By Emily Riddell In Creative Works Tags Fashion & Retail Luxury Short Video Valentine's Day Douyin (TikTok) Social Media WeChat Weibo Xiaohongshu (RED)
JD.com aims to reach 20 billion RMB GMV with store on Douyin Post date May 17, 2021 In News Tags E-commerce Short Video Technology Platforms Douyin (TikTok) WeChat
Third Shuangpin Online Shopping Festival brings in $107 billion Post date May 13, 2021 In News Tags Fashion & Retail Society & Culture Platforms Shopping Festivals Douyin (TikTok)
5 lessons TikTok can learn from its Chinese older sibling Douyin Post date May 12, 2021 By Mark Predmestnykov In Opinions Tags Digital Society E-commerce Livestreaming Short Video Douyin (TikTok) Social Media WeChat
Peacebird & Coca-Cola’s hit campaign evokes nostalgia among post 90s Post date May 11, 2021 By Emily Riddell In Creative Works Tags Fashion & Retail Food & Beverage Livestreaming Douyin (TikTok) Social Media WeChat Weibo Xiaohongshu (RED)
L’Oréal Paris brings in $3.4m in a week at launch event for Douyin store Post date May 10, 2021 In News Tags Beauty & Cosmetics Short Video Marketing & Branding Platforms Douyin (TikTok) WeChat Weibo Xiaohongshu (RED)
Prada localises love for 520 (China’s Valentine’s Day) Post date May 6, 2021 By Miranda Yuan In Creative Works Tags Experiential Print Video E-commerce Gaming Love & Marriage Luxury Special Days Douyin (TikTok) WeChat Weibo
Women in China – social pressures, ‘She-Economy’ and media representation Post date April 29, 2021 In Exclusives Tags Exclusives - Video Documentaries Women in China Marketing & Branding Douyin (TikTok) WeChat Weibo
