How Chinese Olympian’s sports brand Li-Ning stood by athletes during COVID-19 Post date February 23, 2021 In Creative Works Tags COVID-19 Print Video Fashion & Retail Sport & Fitness Social Media WeChat Weibo
YSL overlooks Chinese New Year for Valentine’s Day Post date February 18, 2021 In Creative Works Tags Print Video Beauty & Cosmetics E-commerce Love & Marriage Luxury Chinese New Year Valentine's Day Douyin (TikTok) Social Media WeChat Weibo Xiaohongshu (RED)
2021 Chinese New Year campaigns – an overview Post date February 16, 2021 In Creative Works Tags Print Video Gen-Z Beauty & Cosmetics Digital Society Fashion & Retail FMCG Food & Beverage Gaming Love & Marriage Luxury Short Video Technology Chinese New Year Douyin (TikTok) Social Media WeChat Weibo Xiaohongshu (RED)
2021 Chinese New Year campaigns unite around family Post date February 4, 2021 In Creative Works Tags Print Video E-commerce Food & Beverage Technology Chinese New Year Douyin (TikTok) Social Media WeChat Weibo Xiaohongshu (RED)
Chinese consumers explore the outdoors with GUCCI X The North Face Post date January 28, 2021 In Creative Works Tags Buzzwords Print Video Luxury Sport & Fitness Travel Social Media Weibo Xiaohongshu (RED)
China’s makeup brand Perfect Diary taking the world by storm Post date December 8, 2020 In Creative Works Tags Print Video Gen-Z Beauty & Cosmetics E-commerce Short Video Douyin (TikTok) Social Media WeChat Weibo Xiaohongshu (RED)
Apple’s China rollercoaster Post date December 3, 2020 In Creative Works Tags Print Video 5G Digital Society E-commerce Technology Chinese New Year Douyin (TikTok) Social Media WeChat Weibo Xiaohongshu (RED)
Cartier gets down with the kids in China Post date November 26, 2020 In Creative Works Tags Print Digital Society E-commerce Livestreaming Luxury Short Video Watches & Jewellery Douyin (TikTok) Social Media WeChat Weibo Xiaohongshu (RED)
Farfetch expands presence in China’s luxury market with Alibaba funding Post date November 24, 2020 In Creative Works Tags Print Video Digital Society Fashion & Retail Luxury Short Video Douyin (TikTok) Social Media WeChat Weibo Xiaohongshu (RED)
Tencent replicates Pinduoduo’s successful group buying model with Xiao’e Pinpin Post date November 17, 2020 In Creative Works Tags Print Video Digital Society E-commerce FMCG Food & Beverage Technology Shopping Festivals Social Media WeChat