HEYTEA Lab hits Bangkok with a keen eye for localisation Post date October 2, 2026 By Alastair Reid Schanche In Creative Works Tags Food & Beverage Marketing & Branding
Haier makes campaign content from repairing a 1997 dishwasher Post date September 30, 2026 By Alastair Reid Schanche In News Tags Digital Society Technology Marketing & Branding
From Sichuan’s peaks to city streets: Adidas’s Shanchuanli pitch Post date September 30, 2026 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding
Taobao’s vintage sales exceed $1.5bn as China’s second-hand market soars Post date April 22, 2021 In News Tags Fashion & Retail Livestreaming
Over half of Kuaishou users use video search function Post date April 22, 2021 In News Tags E-commerce Short Video Society & Culture Platforms
Starbucks’ Earth Day campaign trends on Chinese social media Post date April 22, 2021 In News Tags Environment Food & Beverage Marketing & Branding Douyin (TikTok) Weibo
China’s fake economy – e-commerce site Dewu pioneers authenticity service Post date April 22, 2021 By Emily Riddell In Creative Works Tags Gen-Z E-commerce Fashion & Retail Luxury Watches & Jewellery Marketing & Branding Platforms
Does Elon Musk’s Tesla really need marketing in China? Post date April 21, 2021 By Edison Xiong In Opinions Tags Automotive Livestreaming Short Video Technology Marketing & Branding Douyin (TikTok) WeChat Weibo
ByteDance’s new music streaming business to compete with Tencent & NetEase Post date April 21, 2021 In News Tags Entertainment Short Video Platforms Douyin (TikTok)
Chinese online users spend more time on short videos than messaging Post date April 21, 2021 In News Tags Short Video Society & Culture Platforms Douyin (TikTok)
Tencent plans to train 10,000 artificial intelligence teachers Post date April 20, 2021 In News Tags Digital Society Education & Knowledge Society & Culture Technology Platforms
Tesla brake failure protest at Shanghai Auto Show leads to online uproar Post date April 20, 2021 In News Tags Automotive Society & Culture Weibo
Chinese football fans react to European Super League “earthquake” Post date April 20, 2021 In News Tags Society & Culture Sport & Fitness Douyin (TikTok) Weibo
