The brands and moments behind China’s soft power rise Post date November 3, 2025 By Alastair Reid Schanche In Exclusives Tags Digital Society Society & Culture Technology Platforms Xiaohongshu (RED)
Marketing beauty to China’s Gen Z – an interview with Judydoll’s Julie Liu Post date October 31, 2025 By Alastair Reid Schanche In Exclusives Tags Beauty & Cosmetics Digital Society Marketing & Branding
The most unlikely collab of the year? McDonald’s China team up with Mercedes-Benz Post date October 29, 2025 By Alastair Reid Schanche In News Tags Automotive Food & Beverage Marketing & Branding
Video platform Kuaishou plans for largest IPO since pandemic Post date January 26, 2021 In News Tags Short Video Technology Platforms Douyin (TikTok)
McDonald’s McCafé evokes nostalgia in Chinese New Year campaign Post date January 26, 2021 In Creative Works Tags Video Food & Beverage Chinese New Year Social Media WeChat Weibo
Alipay launches customised fu for 2021 “scan fu” campaign Post date January 25, 2021 In News Tags Society & Culture Platforms WeChat
Digital RMB scaled up with pilots in Shanghai and Beijing Post date January 25, 2021 In News Tags Digital Society Society & Culture Technology
Douyin’s Chinese New Year shopping festival brings in 20.8bn RMB Post date January 25, 2021 In News Tags E-commerce Livestreaming Society & Culture Platforms Chinese New Year Shopping Festivals Douyin (TikTok)
Alibaba’s Jack Ma makes first public appearance for 3 months Post date January 22, 2021 In News Tags Charity & Non-profit Society & Culture Platforms Weibo
Chinese netizens react to Biden’s inauguration Post date January 22, 2021 In News Tags Society & Culture Weibo
6 million fewer air passengers return home for Chinese New Year Post date January 22, 2021 In News Tags Society & Culture Travel Chinese New Year
Chinese internet giant NetEase enters video market Post date January 21, 2021 In News Tags Entertainment Short Video Platforms Douyin (TikTok)
Tmall releases top Chinese New Year goods for 2021 Post date January 21, 2021 In News Tags E-commerce Fashion & Retail Technology Platforms Chinese New Year
