HEYTEA Lab hits Bangkok with a keen eye for localisation Post date October 2, 2026 By Alastair Reid Schanche In Creative Works Tags Food & Beverage Marketing & Branding
Haier makes campaign content from repairing a 1997 dishwasher Post date September 30, 2026 By Alastair Reid Schanche In News Tags Digital Society Technology Marketing & Branding
From Sichuan’s peaks to city streets: Adidas’s Shanchuanli pitch Post date September 30, 2026 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding
How do Alibaba’s Taobao and Tmall make money? Post date September 15, 2021 By Qing Na In Exclusives Tags Digital Society E-commerce Platforms
Yakult sees plummeting sales through failed marketing strategies in China Post date September 15, 2021 In News Tags Food & Beverage Health & Pharma
Takeaway speeds to feed Microsoft consumer demands Post date September 15, 2021 In News Tags E-commerce Technology Platforms
Reach for the tissues – Campaign to rekindle romance amid record divorces Post date September 15, 2021 By Zi Wang In Creative Works Tags Gen-Z FMCG Love & Marriage Society & Culture
Highly anticipated Universal Beijing Resort expects 30 million tourists a year Post date September 13, 2021 In News Tags Entertainment Society & Culture Travel
Tencent’s Xplorer Prize accelerates innovations amongst female scientists in China Post date September 13, 2021 In News Tags Technology Women in China
Alibaba to invest more for China’s “common prosperity” Post date September 10, 2021 In News Tags Charity & Non-profit Society & Culture
Meituan trials digital RMB and rolls out across China Post date September 10, 2021 In News Tags Digital Society Technology Platforms
Tencent pledges another 5 billion RMB to charitable causes Post date September 9, 2021 In News Tags Charity & Non-profit Society & Culture
China becomes the largest esports market, creating $360 million of revenue in 2020 Post date September 9, 2021 In News Tags Gen-Z Society & Culture Sport & Fitness
