The brands and moments behind China’s soft power rise Post date November 3, 2025 By Alastair Reid Schanche In Exclusives Tags Digital Society Society & Culture Technology Platforms Xiaohongshu (RED)
Marketing beauty to China’s Gen Z – an interview with Judydoll’s Julie Liu Post date October 31, 2025 By Alastair Reid Schanche In Exclusives Tags Beauty & Cosmetics Digital Society Marketing & Branding
The most unlikely collab of the year? McDonald’s China team up with Mercedes-Benz Post date October 29, 2025 By Alastair Reid Schanche In News Tags Automotive Food & Beverage Marketing & Branding
QuestMobile reveals China’s top 10 most popular mobile platforms in 2021 Post date July 27, 2021 In News Tags E-commerce Entertainment Fashion & Retail Short Video Technology Platforms Douyin (TikTok) WeChat
Tencent technology becomes centre of race for survival in flooded Henan Post date July 27, 2021 By Qing Na In Creative Works Tags Charity & Non-profit Digital Society Technology Social Media WeChat
Intangible cultural heritage consumption grows on China’s Taobao Post date July 26, 2021 In News Tags Art & Culture E-commerce Livestreaming
Chinese sports brand Erke sees sales boom after $7.7m Henan donation Post date July 26, 2021 In News Tags Charity & Non-profit E-commerce Livestreaming Society & Culture Sport & Fitness Marketing & Branding Social Media Weibo
Brands affected by cotton backlash break silence with Henan donations Post date July 26, 2021 In News Tags Charity & Non-profit Fashion & Retail Society & Culture Sport & Fitness Marketing & Branding Social Media
Douyin tests social connection feature “Shake It”, rivalling WeChat Post date July 23, 2021 In News Tags Digital Society Technology Douyin (TikTok) Social Media
China hoping for Olympic success as it sends biggest overseas team to Tokyo Post date July 23, 2021 In News Tags Entertainment Society & Culture Sport & Fitness Social Media Weibo
China bans under-16s from appearing on livestreams Post date July 22, 2021 In News Tags Livestreaming Society & Culture Technology
Anta produces performance-enhancing kit for Chinese Olympic teams Post date July 22, 2021 In News Tags Sport & Fitness Marketing & Branding
Douyin explores Gen-Z’s “New Delicacy Lifestyle” with start-up campaign Post date July 22, 2021 By Amber Wong In Creative Works Tags Gen-Z Digital Society E-commerce Food & Beverage Health & Pharma Douyin (TikTok) Social Media
