Why Didi’s latest discount campaign focuses on China’s everyday ride-hailing cities Post date January 12, 2026 By Alastair Reid Schanche In News Tags E-commerce Technology Marketing & Branding
Xiaomi KOL controversy: how fan culture turned a routine influencer deal into a crisis Post date January 9, 2026 By Alastair Reid Schanche In News Tags Technology Marketing & Branding Weibo
Levi’s Lunar New Year release shows how heritage brands are rethinking China Post date January 5, 2026 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding Traditional Festivals
Cha Latte rolls out Chinese-style flavoured instant coffee Post date May 31, 2022 By Sofia Sayers In News Tags Gen-Z Food & Beverage Society & Culture
Feeling is everything: Lululemon embodies physical, mental, and social wellbeing Post date May 31, 2022 By Doris Dou In Creative Works Tags Gen-Z Health & Pharma Society & Culture Sport & Fitness Marketing & Branding
Luxury hubs in China reboot as COVID restrictions eased Post date May 30, 2022 In News Tags Economy Fashion & Retail Luxury Society & Culture
DearBOYfriend x Bored Ape Yacht Club tests the waters of Web3 marketing Post date May 30, 2022 In News Tags Buzzwords Beauty & Cosmetics Digital Society Fashion & Retail Technology Marketing & Branding Platforms Web3
Taobao “Metaverse Shopping” set to debut on China’s mid-year e-commerce battle ‘618’ Post date May 27, 2022 In News Tags Digital Society E-commerce Economy Society & Culture Technology Platforms Shopping Festivals
Estée Lauder redefines ‘Double Wear’, tapping into China’s fitness fever Post date May 27, 2022 In News Tags Beauty & Cosmetics Health & Pharma Sport & Fitness Marketing & Branding Weibo
STEPVR opens a gateway to the Metaverse in China Post date May 26, 2022 By Sofia Sayers In News Tags Digital Society Technology
How can ‘525’ become a day full of untapped marketing potential? Post date May 26, 2022 By Sofia Sayers In News Tags Health & Pharma Society & Culture Marketing & Branding
How does Anta resonate with China’s Gen Z who embrace a “slow lifestyle”? Post date May 26, 2022 By Qing Na In Creative Works Tags Gen-Z Fashion & Retail Food & Beverage Sport & Fitness Marketing & Branding
Chinese homestay businesses scoop up homeowners left in limbo as Airbnb exits China Post date May 25, 2022 In News Tags Entertainment Society & Culture Travel Platforms
