China’s fake economy – e-commerce site Dewu pioneers authenticity service Post date April 22, 2021 By Emily Riddell In Creative Works Tags Gen-Z E-commerce Fashion & Retail Luxury Watches & Jewellery Marketing & Branding Platforms
Does Elon Musk’s Tesla really need marketing in China? Post date April 21, 2021 By Edison Xiong In Opinions Tags Automotive Livestreaming Short Video Technology Marketing & Branding Douyin (TikTok) WeChat Weibo
Wave of consumer nationalism benefits Chinese-grown brands Post date April 7, 2021 In News Tags Fashion & Retail Society & Culture Marketing & Branding Douyin (TikTok) Weibo Xiaohongshu (RED)
How I spent £0 and got 200,000 reach on news aggregator Toutiao Post date March 24, 2021 By Edison Xiong In Opinions Tags Digital Society Technology Marketing & Branding Douyin (TikTok)
Liu Wen becomes first Asian model with personalised Barbie Post date March 8, 2021 In News Tags Beauty & Cosmetics Entertainment Fashion & Retail Society & Culture Women in China Marketing & Branding Douyin (TikTok)
Kuaishou launches 1 billion RMB subsidy plan for businesses Post date March 5, 2021 In News Tags Digital Society Short Video Marketing & Branding Platforms Douyin (TikTok)
Tmall report highlights role of ‘She Economy’ in China Post date March 4, 2021 In News Tags E-commerce Economy Society & Culture Women in China Marketing & Branding Platforms Douyin (TikTok)
Global sports retailer Fanatics to launch in China Post date February 26, 2021 In News Tags E-commerce Fashion & Retail Sport & Fitness Marketing & Branding WeChat
Online Lantern Festival celebrations bring Chinese New Year to an end Post date February 26, 2021 In News Tags Digital Society Society & Culture Travel Marketing & Branding Platforms Chinese New Year WeChat Weibo
Chinese student’s interview with Apple CEO goes viral Post date February 22, 2021 In News Tags Technology Marketing & Branding Platforms Douyin (TikTok) Weibo
