Rewind to 2008? Jay Chou returns as Sprite brand ambassador with newcomer Lay Zhang Post date June 6, 2024 By Yimin Wang In News Tags Digital Society Entertainment FMCG Marketing & Branding
When life gives you lemons, hold an apple event? Mixue hosts lemon conference Post date June 5, 2024 By Yimin Wang In News Tags Digital Society FMCG Food & Beverage Marketing & Branding
“Companion crabs”: Dingdong provides pets for your cats Post date June 3, 2024 By Yimin Wang In Creative Works Tags Digital Society E-commerce FMCG Society & Culture Xiaohongshu (RED)
Snow King’s girlfriend and race with Chupa Chups: Mixue Bingcheng celebrates 520 in style Post date May 21, 2024 By Yimin Wang In News Tags FMCG Food & Beverage Love & Marriage Marketing & Branding Special Days Weibo
Travel China with you: Lay’s builds giant Stax tubes inspired by regional landmarks Post date May 20, 2024 By Yimin Wang In News Tags Digital Society FMCG Travel Marketing & Branding Weibo
Nationalism sells: Xiangpiaopiao profits from anti-Japan sentiment Post date May 8, 2024 By Yimin Wang In Creative Works Tags Digital Society FMCG Food & Beverage Society & Culture Marketing & Branding Weibo
Minute Maid celebrates 20 years in China with virtual and pop-up general store Post date April 23, 2024 By Yimin Wang In News Tags Digital Society FMCG Food & Beverage Society & Culture Marketing & Branding
Out with the new and in with the old? Freshippo brings back membership Post date April 22, 2024 By Yimin Wang In News Tags Digital Society E-commerce FMCG Marketing & Branding Platforms
7-Eleven teams up with Meituan to trial drone delivery Post date April 8, 2024 By Yimin Wang In News Tags Digital Society E-commerce FMCG Platforms
Freshippo CEO steps down amid acquisition rumours Post date March 19, 2024 By Yimin Wang In News Tags E-commerce FMCG Food & Beverage Technology Platforms
