Draco Malfoy becomes the unlikely face of Chinese New Year Post date February 4, 2026 By Alastair Reid Schanche In News Tags E-commerce Society & Culture Platforms Weibo
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Xiaomi KOL controversy: how fan culture turned a routine influencer deal into a crisis Post date January 9, 2026 By Alastair Reid Schanche In News Tags Technology Marketing & Branding Weibo
From subsidies to mindshare: why Meituan turned to Jay Chou Post date December 23, 2025 By Alastair Reid Schanche In Creative Works Tags Digital Society E-commerce Food & Beverage Society & Culture Marketing & Branding
The most unlikely collab of the year? McDonald’s China team up with Mercedes-Benz Post date October 29, 2025 By Alastair Reid Schanche In News Tags Automotive Food & Beverage Marketing & Branding
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Greg Hsu chosen as Canada Goose front man for winter 2025 Post date October 7, 2025 By Alastair Reid Schanche In News Tags Entertainment Fashion & Retail Marketing & Branding
What’s Salomon’s new Shanghai concept store like? Post date August 18, 2025 By Yimin Wang In News Tags Entertainment Fashion & Retail Sport & Fitness Marketing & Branding
Did Loewe release a microdrama series for Qixi? Post date August 12, 2025 By Yimin Wang In News Tags Love & Marriage Luxury Marketing & Branding Traditional Festivals
What are luxury brands cooking up this Qixi Festival? Post date August 11, 2025 By Yimin Wang In Creative Works Tags Fashion & Retail Luxury Marketing & Branding Traditional Festivals
