How Heineken, Shanghai and F1 turned a race weekend into a citywide brand playground Post date March 16, 2026 By Alastair Reid Schanche In Creative Works Tags Entertainment Food & Beverage Sport & Fitness Marketing & Branding
Timothée Chalamet has gone viral in China for selling fermented tofu Post date March 16, 2026 By Alastair Reid Schanche In News Tags Entertainment Marketing & Branding
Apple cuts back its Apple tax in China Post date March 16, 2026 By Alastair Reid Schanche In News Tags Digital Society Platforms
Breaking Walled Gardens: Why Rednote and Alibaba teamed up for “Red Cat” Post date May 12, 2025 By Yimin Wang In Exclusives Tags Digital Society E-commerce Platforms Shopping Festivals Xiaohongshu (RED)
Loewe FM: Spanish luxury brand launches podcast in China Post date May 12, 2025 By Yimin Wang In News Tags Digital Society Luxury Society & Culture Women in China Marketing & Branding
From Adidas to Michael Kors, the Chinese teahouse is in fashion Post date May 12, 2025 By Yimin Wang In News Tags Fashion & Retail Luxury Society & Culture Marketing & Branding
Pizza Hut launches Mother’s Day collab with Lao Gan Ma chilli sauce Post date May 12, 2025 By Yimin Wang In News Tags Digital Society Food & Beverage Marketing & Branding Special Days
SK-II names Mayday band as new ambassador ahead of China’s 520 Day Post date May 9, 2025 By Yimin Wang In News Tags Beauty & Cosmetics Entertainment Love & Marriage Marketing & Branding Special Days
Liu Yifei brings back ‘The Tale of Rose’ for Huawei’s Luxeed EV Post date May 9, 2025 By Yimin Wang In News Tags Automotive Digital Society Entertainment Marketing & Branding
Proya breaks the 10 Billion RMB mark for the first time Post date May 9, 2025 By Yilan Ruan In News Tags Digital Society Society & Culture Marketing & Branding Platforms
Xiaomi Auto issues late-night apology—why do netizens say it’s “a new story every day”? Post date May 9, 2025 By Yilan Ruan In News Tags Digital Society Society & Culture Technology Marketing & Branding
Did Moutai just name EXO singer Lay Zhang as its first brand ambassador? Post date May 8, 2025 By Yimin Wang In News Tags Digital Society Entertainment Food & Beverage Marketing & Branding
Camper celebrates 50th anniversary with Chengdu and Shanghai pop-ups Post date May 8, 2025 By Yimin Wang In News Tags Art & Culture Digital Society Fashion & Retail Marketing & Branding