Why Yili’s World Cup campaign was the most successful viral marketing moment of the tournament Post date July 22, 2026 By Alastair Reid Schanche In Creative Works Tags Food & Beverage Sport & Fitness
Kimi K3: China’s breakthrough new AI model Post date July 23, 2026 By Alastair Reid Schanche In News Tags Digital Society Technology
Guming ends Nanjing’s long-distance milk tea relationship with first store Post date July 27, 2026 By Alastair Reid Schanche In News Tags Food & Beverage Marketing & Branding Platforms
Land Rover’s success formula: revive China’s rock bands? Post date July 22, 2025 By Yimin Wang In News Tags Art & Culture Automotive Fashion & Retail Marketing & Branding
Key lessons from Snow King’s rise to fame in China Post date July 22, 2025 By Yimin Wang In Creative Works Tags Entertainment Food & Beverage Marketing & Branding Social Media
Nike ACG joins Chongli 168 Ultra Trail to celebrate every kilometer Post date July 21, 2025 By Yilan Ruan In News Tags Fashion & Retail Society & Culture Marketing & Branding Platforms
Why are the Chinese middle class turning on Sam’s Club? Post date July 21, 2025 By Yimin Wang In News Tags Fashion & Retail FMCG Society & Culture Social Media
What is “sanfu”, the Chinese dog days? Post date July 21, 2025 By Yimin Wang In News Tags Society & Culture Marketing & Branding Traditional Festivals Social Media
LABUBU teams up with GODIVA to launch ice cream series Post date July 18, 2025 By Yilan Ruan In News Tags Entertainment Food & Beverage Society & Culture Marketing & Branding
Olympic champion Pan Zhanle named Bottega Veneta brand ambassador Post date July 18, 2025 By Yilan Ruan In News Tags Fashion & Retail Society & Culture Marketing & Branding Weibo
Walking memes? Why Jia Bing and Tengger are so popular in ads Post date July 18, 2025 By Yimin Wang In Opinions Tags Entertainment Society & Culture Marketing & Branding Social Media
Meituan teams up with… Vogue? Post date July 18, 2025 By Yimin Wang In News Tags Fashion & Retail Food & Beverage Marketing & Branding Platforms
Forget perfection—Lululemon’s new campaign shows Gen Z just wants to feel real Post date July 17, 2025 By Yilan Ruan In Creative Works Tags Digital Society Entertainment Society & Culture Marketing & Branding
