Are comic bloggers another key for brands to unlock Chinese women? Post date April 26, 2023 By Qing Na In Opinions Tags Beauty & Cosmetics Digital Society Luxury Society & Culture Women in China Marketing & Branding Platforms Social Media Xiaohongshu (RED)
Bilibili’s “library without books” puts a new spin on World Book Day Post date April 25, 2023 By Sofia Sayers In News Tags Digital Society Entertainment Marketing & Branding Platforms
Pepsi powers on its first metaverse immersive digital experience space Post date April 25, 2023 By Qing Na In Creative Works Tags Digital Society Entertainment Food & Beverage Technology Marketing & Branding Platforms
Bilibili soothes viewers with springtime ‘slow livestream’ series Post date April 24, 2023 By Miranda Jarrett In News Tags Digital Society Entertainment Society & Culture Platforms Weibo
BMW MINI China’s ice cream marketing treat turns into PR nightmare Post date April 20, 2023 By Qing Na In News Tags Automotive Society & Culture Marketing & Branding Platforms Weibo
NetEase debuts NETALAND, revolutionising brand marketing in the Metaverse Post date April 20, 2023 By Qing Na In Creative Works Tags Digital Society Entertainment Fashion & Retail Technology Marketing & Branding Platforms Web3
What you need to know about China’s AIGC-interested users Post date April 20, 2023 By Qing Na In News Tags Gen-Z Digital Society Technology Platforms Douyin (TikTok) WeChat
ByteDance tests out fast fashion business on Douyin app Post date April 18, 2023 By Sofia Sayers In News Tags Digital Society E-commerce Technology Marketing & Branding Platforms Douyin (TikTok)
Fashion app Dewu takes branding to the next level with video game collab Post date April 18, 2023 By Sofia Sayers In Creative Works Tags Gen-Z Digital Society Fashion & Retail Gaming Society & Culture Marketing & Branding Platforms
Dior accused of racism on Chinese social media over ‘pulled eye’ makeup ad Post date April 17, 2023 By Sofia Sayers In News Tags Digital Society Fashion & Retail Society & Culture Marketing & Branding Platforms
