Mercedes-Benz and Xiaoyuzhou take podcasting on the road Post date October 23, 2025 By Alastair Reid Schanche In News Tags Automotive Digital Society Technology Marketing & Branding
Attention, atomised: inside China’s micro marketing boom Post date October 21, 2025 By Alastair Reid Schanche In Creative Works Tags Digital Society Marketing & Branding Platforms Xiaohongshu (RED)
Safeguard turns hygiene into social currency with hit show One Meal to Immortality Post date October 16, 2025 By Alastair Reid Schanche In News Tags Entertainment Food & Beverage Marketing & Branding Weibo
Mixue goes viral for printing serialised novels on their receipts Post date October 15, 2025 By Alastair Reid Schanche In News Tags Entertainment Food & Beverage Marketing & Branding
How Walmart used the sounds of nature to stand out during the Mid-Autumn Festival Post date October 13, 2025 By Alastair Reid Schanche In Creative Works Tags Food & Beverage Society & Culture Marketing & Branding
Chagee open a giant Super Tea Warehouse flagship store in Hong Kong Post date October 13, 2025 By Alastair Reid Schanche In News Tags Food & Beverage Marketing & Branding
Hoka picks Jing Boran as brand ambassador Post date October 9, 2025 By Alastair Reid Schanche In News Tags Hoka Fashion & Retail Marketing & Branding
Uniqlo picks ping pong star Truls Moregard for new China winter campaign Post date October 9, 2025 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding Weibo
Rednote’s Street Life Festival and why it works marketing magic Post date October 8, 2025 By Alastair Reid Schanche In Creative Works Tags Digital Society Entertainment Marketing & Branding Platforms Xiaohongshu (RED)
Greg Hsu chosen as Canada Goose front man for winter 2025 Post date October 7, 2025 By Alastair Reid Schanche In News Tags Entertainment Fashion & Retail Marketing & Branding