On the front page: Xiaohongshu and The Cover magazine to put you on the cover of Chengdu Post date January 6, 2025 In News Tags Digital Society Society & Culture Marketing & Branding Platforms Xiaohongshu (RED)
Gucci kicks off CNY campaign with video starring Xiao Zhan and Ni Ni Post date January 6, 2025 By Yimin Wang In News Tags Digital Society Fashion & Retail Luxury Marketing & Branding Traditional Festivals
Adulting is hard? Baidu teams up with children’s TV host for message to viewers Post date January 3, 2025 By Yimin Wang In News Tags Digital Society Society & Culture Marketing & Branding Platforms
“Self-care”, the Alipay word of the year for 2024 Post date January 3, 2025 By Yimin Wang In News Tags Digital Society Society & Culture Marketing & Branding Platforms
Luckin vs Nescafé: a tale of two frozen pear coffees Post date December 24, 2024 By Yimin Wang In News Tags Digital Society FMCG Food & Beverage Travel Marketing & Branding
What is “Guzi economy” and why is it surging? Post date December 23, 2024 By Yimin Wang In News Tags Digital Society Entertainment Fashion & Retail Marketing & Branding
Pet economy meets tea and coffee? M Stand and HeyTea launch pet-centric campaigns Post date December 11, 2024 By Yimin Wang In News Tags Digital Society Food & Beverage Marketing & Branding
Online to offline? Platforms RED and Qunar open “food and beverage” locations Post date December 10, 2024 By Yimin Wang In News Tags Digital Society Food & Beverage Travel Marketing & Branding Platforms Xiaohongshu (RED)
Burberry launches Year of the Snake collection Post date December 6, 2024 By Yimin Wang In News Tags Art & Culture Fashion & Retail Luxury Marketing & Branding Traditional Festivals
Alibaba wins CNY Gala deal as Jack Ma makes surprise appearance at HQ Post date December 5, 2024 By Yimin Wang In News Tags Digital Society E-commerce Society & Culture Marketing & Branding Platforms Traditional Festivals
