From subsidies to mindshare: why Meituan turned to Jay Chou Post date December 23, 2025 By Alastair Reid Schanche In Creative Works Tags Digital Society E-commerce Food & Beverage Society & Culture Marketing & Branding
Mixue opens first U.S. store Post date December 29, 2025 By Alastair Reid Schanche In News Tags Food & Beverage Marketing & Branding
Lenovo uses AI to engage football fans ahead of the 2026 FIFA World Cup Post date December 29, 2025 By Alastair Reid Schanche In News Tags Digital Society Entertainment Technology Marketing & Branding
Another social craze: NetEase develops an MBTI test tailored for Chinese audience Post date June 25, 2024 By Kaiwen Yan In News Tags Digital Society Entertainment Society & Culture Marketing & Branding Platforms
Marimekko celebrates Unikko’s 60th anniversary with HeyTea collaboration Post date June 25, 2024 By Yimin Wang In News Tags Digital Society Fashion & Retail Food & Beverage Marketing & Branding
Scrolling: Maison Margiela holds exhibition for Tabi shoes in Suzhou Post date June 25, 2024 By Yimin Wang In News Tags Fashion & Retail Luxury Marketing & Branding Weibo
Bad manners? Manner Coffee in hot water over staff assaulting customers Post date June 24, 2024 By Yimin Wang In News Tags Digital Society Food & Beverage Society & Culture Weibo
Did Freshippo just open the door to franchising? Post date June 24, 2024 By Yimin Wang In News Tags Digital Society E-commerce FMCG
Perlée gates: Van Cleef & Arpels brings arty pop-up space to 6 cities in China Post date June 24, 2024 By Yimin Wang In News Tags Digital Society Luxury Marketing & Branding Weibo Xiaohongshu (RED)
Yili Group Changyi 100% aims to lead innovation of MilkBeer category Post date June 24, 2024 By Kaiwen Yan In News Tags E-commerce Food & Beverage Marketing & Branding
How does international brand Uniqlo go hyperlocal with City Journal? Post date June 21, 2024 By Yimin Wang In Creative Works Tags Art & Culture Digital Society Fashion & Retail Marketing & Branding
Customised localised adverts for Chinese fans? Digital technology used at UEFA EURO 2024 Post date June 21, 2024 By Kaiwen Yan In News Tags Digital Society Society & Culture Sport & Fitness Technology Marketing & Branding
Mercedes-Benz is leading the price reduction strategy among luxury automakers Post date June 20, 2024 By Kaiwen Yan In News Tags Automotive Technology Marketing & Branding
