The brands and moments behind China’s soft power rise Post date November 3, 2025 By Alastair Reid Schanche In Exclusives Tags Digital Society Society & Culture Technology Platforms Xiaohongshu (RED)
Marketing beauty to China’s Gen Z – an interview with Judydoll’s Julie Liu Post date October 31, 2025 By Alastair Reid Schanche In Exclusives Tags Beauty & Cosmetics Digital Society Marketing & Branding
The most unlikely collab of the year? McDonald’s China team up with Mercedes-Benz Post date October 29, 2025 By Alastair Reid Schanche In News Tags Automotive Food & Beverage Marketing & Branding
Skincare brand Zhiben “job-hunts” in metro stations Post date June 18, 2024 By Yimin Wang In News Tags Beauty & Cosmetics Digital Society Marketing & Branding
Net-a-Porter to exit China as joint venture with Alibaba ends Post date June 17, 2024 By Yimin Wang In News Tags E-commerce Fashion & Retail Luxury Platforms
Top streamer “Crazy” Yang enters travel sector, taking aim at Dong Yuhui Post date June 17, 2024 By Yimin Wang In News Tags Digital Society E-commerce Livestreaming Travel Douyin (TikTok)
Find your “rice bowl”: Ele.me reassures graduates with livelihoods outside tall buildings Post date June 17, 2024 By Yimin Wang In News Tags Digital Society Society & Culture Marketing & Branding Platforms
Esports company NIP Group plans to go public in the US Post date June 17, 2024 By Kaiwen Yan In News Tags Economy Society & Culture Sport & Fitness Marketing & Branding
Le Labo celebrates 1st anniversary of first store in China with new store and FNJI collab Post date June 14, 2024 By Yimin Wang In News Tags Beauty & Cosmetics Digital Society Luxury Marketing & Branding
Gourd for you: Fresh launches collaboration with M Stand Post date June 14, 2024 By Yimin Wang In News Tags Beauty & Cosmetics Digital Society Food & Beverage Marketing & Branding Weibo
Who are China’s richest men? 2024 New Fortune 500 Wealth Creation List officially unveiled Post date June 14, 2024 By Kaiwen Yan In News Tags E-commerce Economy Fashion & Retail Food & Beverage Society & Culture Marketing & Branding
Cranking cats? Taobao hires feline ambassador for 1.02 million RMB Post date June 13, 2024 By Yimin Wang In News Tags Digital Society E-commerce Marketing & Branding Weibo
Smelly meme sensation: Luosifen brand Choubao names actor Deng Chao as new spokesperson Post date June 13, 2024 By Kaiwen Yan In News Tags Entertainment Food & Beverage Society & Culture Marketing & Branding
