How Heineken, Shanghai and F1 turned a race weekend into a citywide brand playground Post date March 16, 2026 By Alastair Reid Schanche In Creative Works Tags Entertainment Food & Beverage Sport & Fitness Marketing & Branding
Timothée Chalamet has gone viral in China for selling fermented tofu Post date March 16, 2026 By Alastair Reid Schanche In News Tags Entertainment Marketing & Branding
Apple cuts back its Apple tax in China Post date March 16, 2026 By Alastair Reid Schanche In News Tags Digital Society Platforms
The Peninsula Hotels and Miffy celebrate spring together Post date April 28, 2025 By Yilan Ruan In News Tags Entertainment Society & Culture Marketing & Branding Platforms
Le Labo opens fourth store in Shanghai Post date April 28, 2025 By Yilan Ruan In News Tags Fashion & Retail Society & Culture Marketing & Branding Platforms
New king of collaborations? The many co-brandings of CASETiFY Post date April 28, 2025 By Yimin Wang In Creative Works Tags Art & Culture Digital Society Fashion & Retail Marketing & Branding
Chanel takes over Shanghai Metro with Chance fragrance Post date April 28, 2025 By Yimin Wang In News Tags Digital Society Luxury Marketing & Branding
Adidas gets brainy with sold-out Tsinghua University collab Post date April 28, 2025 By Yimin Wang In News Tags Digital Society Education & Knowledge Fashion & Retail Sport & Fitness Marketing & Branding
Luckin teams up with Chengdu Culture & Tourism Development Group for panda-themed lemon tea Post date April 25, 2025 By Yilan Ruan In News Tags Food & Beverage Society & Culture Marketing & Branding Weibo
Chinese Author Yu Hua featured in The Paris Review Post date April 25, 2025 By Yilan Ruan In News Tags Entertainment Society & Culture Platforms Weibo
Is Handan aiming to be the next viral city this May Day Holiday? Post date April 25, 2025 By Yimin Wang In News Tags Digital Society Society & Culture Travel Marketing & Branding Social Media
Ready to launch: MINI puts a car on a wall in Shanghai Post date April 25, 2025 By Yimin Wang In News Tags Automotive Digital Society Technology Marketing & Branding
Xiaomi CEO Lei Jun goes viral at Auto Shanghai, without being there Post date April 25, 2025 By Yimin Wang In News Tags Automotive Digital Society Marketing & Branding Social Media