China’s wilderness survival craze: how the Qixing Mountain challenge turned endurance into a viral spectacle Post date December 15, 2025 By Alastair Reid Schanche In Creative Works Tags Digital Society Society & Culture Marketing & Branding
Solid mango pomelo sago: the dessert taking over the internet and the brands getting involved Post date December 8, 2025 In Creative Works Tags Digital Society Food & Beverage Marketing & Branding Platforms Weibo
Beijing sees cross-border tourism hit five-year high as visa-free travel fuels rebound Post date December 10, 2025 By Alastair Reid Schanche In News Tags Travel
In China you can now receive parcels… by rocket? Post date June 9, 2025 By Yimin Wang In News Tags E-commerce Technology Marketing & Branding Social Media
Longchamp brings Paris to Beijing—and fuels China’s pricey bread craze Post date June 9, 2025 By Yilan Ruan In News Tags Food & Beverage Society & Culture Marketing & Branding Platforms
Tmall Global teams up with Pamela Reif to promote a “new lifestyle” at West Lake Post date June 9, 2025 By Yilan Ruan In News Tags E-commerce Society & Culture Marketing & Branding Platforms
Chengdu’s street signs go viral with humor and wit Post date June 6, 2025 By Yilan Ruan In News Tags Society & Culture Marketing & Branding Platforms Weibo
Quark from Alibaba tops AI list—but can it stay ahead? Post date June 6, 2025 By Yilan Ruan In News Tags Digital Society Society & Culture Technology Marketing & Branding
Is Laopu Gold on the radars of both Richemont and LVMH? Post date June 6, 2025 By Yimin Wang In News Tags Luxury Society & Culture Watches & Jewellery Marketing & Branding
First POP MART now Luckin Coffee: SpongeBob SquarePants’ viral collabs Post date June 6, 2025 By Yimin Wang In News Tags Digital Society Food & Beverage Marketing & Branding Social Media
Is JD.com creating its own Meituan in China? Post date June 6, 2025 By Yimin Wang In News Tags Digital Society E-commerce Fashion & Retail FMCG
Pepsi unveils first humanoid robot in Shanghai Post date June 5, 2025 By Yilan Ruan In News Tags Digital Society Society & Culture Technology Marketing & Branding
Olympic champion Wang Manyu named Longchamp brand ambassador Post date June 5, 2025 By Yilan Ruan In News Tags Fashion & Retail Society & Culture Marketing & Branding Weibo
