China’s wilderness survival craze: how the Qixing Mountain challenge turned endurance into a viral spectacle Post date December 15, 2025 By Alastair Reid Schanche In Creative Works Tags Digital Society Society & Culture Marketing & Branding
Solid mango pomelo sago: the dessert taking over the internet and the brands getting involved Post date December 8, 2025 In Creative Works Tags Digital Society Food & Beverage Marketing & Branding Platforms Weibo
Beijing sees cross-border tourism hit five-year high as visa-free travel fuels rebound Post date December 10, 2025 By Alastair Reid Schanche In News Tags Travel
Xiaohongshu gets “Nearby” tab, inching further into local life sector Post date February 7, 2024 By Miranda Jarrett In News Tags Digital Society E-commerce Platforms Social Media Xiaohongshu (RED)
Valentino partners with POP MART for blind box Red Packets Post date February 7, 2024 By Yimin Wang In News Tags Digital Society Entertainment Fashion & Retail Luxury Marketing & Branding Traditional Festivals
Emperor’s hand: KFC teams up with Palace Museum again for CNY Post date February 7, 2024 By Yimin Wang In News Tags Art & Culture Digital Society Food & Beverage Marketing & Branding Traditional Festivals Weibo Xiaohongshu (RED)
Swiss watchmaker Hublot enters Tmall ahead of CNY Post date February 7, 2024 By Miranda Jarrett In News Tags E-commerce Luxury Watches & Jewellery Marketing & Branding Chinese New Year Traditional Festivals
Rayquaza used Dragon Dance, it’s super effective! Pokémon celebrates CNY with animated ad and events Post date February 7, 2024 By Yimin Wang In News Tags Art & Culture Digital Society Gaming Marketing & Branding Traditional Festivals Weibo
Livestream of twerking panda goes viral in China, gets shut down Post date February 6, 2024 By Miranda Jarrett In News Tags Society & Culture Social Media Weibo
Ele.me wishes you not need its services this CNY Post date February 6, 2024 By Yimin Wang In News Tags Digital Society Food & Beverage Society & Culture Marketing & Branding Traditional Festivals Weibo
Huawei surmounts US ban to reclaim top spot in market Post date February 6, 2024 By Miranda Jarrett In News Tags Digital Society Governmental Technology
AI in the wild: Samsung brings AI smartphone to Hongshan Forest Zoo Post date February 6, 2024 By Yimin Wang In News Tags Digital Society Society & Culture Technology Marketing & Branding
“He doesn’t care about you”: Messi incurs wrath of Chinese social media Post date February 6, 2024 By Miranda Jarrett In News Tags Entertainment Society & Culture Sport & Fitness Platforms Social Media Weibo
