The brands and moments behind China’s soft power rise Post date November 3, 2025 By Alastair Reid Schanche In Exclusives Tags Digital Society Society & Culture Technology Platforms Xiaohongshu (RED)
Marketing beauty to China’s Gen Z – an interview with Judydoll’s Julie Liu Post date October 31, 2025 By Alastair Reid Schanche In Exclusives Tags Beauty & Cosmetics Digital Society Marketing & Branding
The most unlikely collab of the year? McDonald’s China team up with Mercedes-Benz Post date October 29, 2025 By Alastair Reid Schanche In News Tags Automotive Food & Beverage Marketing & Branding
China marriage rate got much-needed boost in 2023 Post date March 20, 2024 By Miranda Jarrett In News Tags Governmental Love & Marriage Society & Culture
Little Freddie promotes “me time” for mums in new brand podcast Post date March 20, 2024 By Miranda Jarrett In News Tags Entertainment Food & Beverage Women in China Marketing & Branding
Chinese netizens join royal rumour mill as Kate drama continues Post date March 19, 2024 By Miranda Jarrett In News Tags Digital Society Society & Culture Platforms Weibo
Coco and Pop Team Epic collaborate for ‘epic’ team-up Post date March 19, 2024 By Yimin Wang In News Tags Art & Culture Digital Society Entertainment Food & Beverage Marketing & Branding
Zara’s physical footprint in China shrinks as digital strategy wins big Post date March 19, 2024 By Miranda Jarrett In News Tags Digital Society E-commerce Fashion & Retail Livestreaming Marketing & Branding
Gentle Monster revamps Haus Shanghai with installations and a croissant gym Post date March 19, 2024 By Yimin Wang In News Tags Art & Culture Digital Society Fashion & Retail Food & Beverage Marketing & Branding
Time for a pizza price war? Pizza Hut shifts gear Post date March 19, 2024 By Miranda Jarrett In News Tags Food & Beverage Marketing & Branding
Freshippo CEO steps down amid acquisition rumours Post date March 19, 2024 By Yimin Wang In News Tags E-commerce FMCG Food & Beverage Technology Platforms
What is “xuanxue” and why does it provide so much comfort to young people? Post date March 18, 2024 By Yimin Wang In Opinions Tags Digital Society E-commerce Society & Culture Platforms Traditional Festivals Weibo
Clé de Peau Beauté opens “lifestyle club” in Shanghai Post date March 18, 2024 By Miranda Jarrett In News Tags Beauty & Cosmetics Marketing & Branding