Qixi comes early: how international brands bridge cultures with Chinese Valentine campaigns Post date July 23, 2024 By Yimin Wang In Creative Works Tags Digital Society Fashion & Retail Luxury Traditional Festivals Weibo
Sounds from beyond: Documents collaborates with Greatroam on incense burner Post date April 15, 2024 By Yimin Wang In Creative Works Tags Art & Culture Fashion & Retail Society & Culture Marketing & Branding Traditional Festivals
Travel boom over Qingming holiday with number of tourists and earnings topping pre-pandemic levels Post date April 9, 2024 By Yimin Wang In News Tags Society & Culture Travel Traditional Festivals Weibo
Spring equinox marketing: which Chinese food delivery giant did it better? Post date April 1, 2024 By Miranda Jarrett In Creative Works Tags Gen-Z E-commerce Food & Beverage Marketing & Branding Platforms Traditional Festivals
China gears up for Qingming travel boom Post date March 25, 2024 By Miranda Jarrett In News Tags Travel Traditional Festivals
What is “xuanxue” and why does it provide so much comfort to young people? Post date March 18, 2024 By Yimin Wang In Opinions Tags Digital Society E-commerce Society & Culture Platforms Traditional Festivals Weibo
What’s “Longtaitou”, the haircut day brands can make use of Post date March 14, 2024 By Yimin Wang In Creative Works Tags Digital Society E-commerce Health & Pharma Society & Culture Technology Marketing & Branding Traditional Festivals
Happy “Jingzhe”! What are solar terms and how can brands leverage them? Post date March 5, 2024 By Yimin Wang In Creative Works Tags Digital Society Fashion & Retail Food & Beverage Society & Culture Marketing & Branding Traditional Festivals
Ele.me cures urbanites’ back to work blues Post date February 23, 2024 By Miranda Jarrett In Creative Works Tags E-commerce Food & Beverage Society & Culture Marketing & Branding Chinese New Year Traditional Festivals
Why China’s pets ate like kings on Spring Festival Post date February 16, 2024 By Miranda Jarrett In Opinions Tags Food & Beverage Society & Culture Chinese New Year Traditional Festivals Xiaohongshu (RED)
