Taobao turns brands into gods for its wildest anniversary campaign yet Post date May 20, 2026 By Alastair Reid Schanche In News Tags E-commerce Marketing & Branding Platforms
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Can Jay Chou rebuild Starbucks China’s cultural edge? Post date May 20, 2026 By Alastair Reid Schanche In Creative Works Tags Entertainment Food & Beverage Marketing & Branding
A Day in the World: Rednote turns global writing experiment into book Post date May 18, 2026 By Alastair Reid Schanche In News Tags Entertainment Marketing & Branding Platforms Xiaohongshu (RED)
Jimmy Choo upgrades Bai Lu to global ambassador as partnership scales up Post date May 13, 2026 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding
Auntea Jenny puts ‘farmer mums’ under the big city spotlight Post date May 13, 2026 By Alastair Reid Schanche In News Tags Food & Beverage Marketing & Branding
Oppo offends the sanctity of marriage: backlash and apologies follow Post date May 13, 2026 By Alastair Reid Schanche In News Tags Technology Marketing & Branding
6 brands that showed a different side of womanhood for Mother’s Day 2026 Post date May 13, 2026 By Alastair Reid Schanche In Creative Works Tags Marketing & Branding
Molly Tea highlights unseen labour with tea-picking support campaign Post date May 13, 2026 By Alastair Reid Schanche In News Tags Food & Beverage Marketing & Branding
Why UNIQLO’s May Day campaign is really about store count, not style Post date May 11, 2026 By Alastair Reid Schanche In Creative Works Tags Fashion & Retail Marketing & Branding