The brands and moments behind China’s soft power rise Post date November 3, 2025 By Alastair Reid Schanche In Exclusives Tags Digital Society Society & Culture Technology Platforms Xiaohongshu (RED)
Marketing beauty to China’s Gen Z – an interview with Judydoll’s Julie Liu Post date October 31, 2025 By Alastair Reid Schanche In Exclusives Tags Beauty & Cosmetics Digital Society Marketing & Branding
The most unlikely collab of the year? McDonald’s China team up with Mercedes-Benz Post date October 29, 2025 By Alastair Reid Schanche In News Tags Automotive Food & Beverage Marketing & Branding
Chinese Fast & Furious: Liu Xiang becomes JD.com Instant Delivery spokesman Post date July 25, 2024 By Kaiwen Yan In News Tags Digital Society Society & Culture Sport & Fitness Technology Marketing & Branding Platforms
First in China: Tom Ford opens flagship in Beijing Post date July 24, 2024 By Yimin Wang In News Tags Digital Society Fashion & Retail Luxury
How is Xiaomi progressing in car manufacturing? CEO shares a story of courage Post date July 24, 2024 By Kaiwen Yan In News Tags Automotive Society & Culture Technology Marketing & Branding
Qixi comes early: how international brands bridge cultures with Chinese Valentine campaigns Post date July 23, 2024 By Yimin Wang In Creative Works Tags Digital Society Fashion & Retail Luxury Traditional Festivals Weibo
Bulgari opens Beijing leg of Serpenti Factory exhibition Post date July 23, 2024 By Yimin Wang In News Tags Digital Society Luxury Watches & Jewellery Marketing & Branding Weibo
Can I find a job in a livestreaming room? Kuaishou and Xiaohongshu enter the job seeking market Post date July 23, 2024 By Kaiwen Yan In News Tags Digital Society Society & Culture Technology Marketing & Branding Platforms
Louis Vuitton opens world’s third chocolate shop in Shanghai Post date July 23, 2024 By Yimin Wang In News Tags Fashion & Retail Food & Beverage Luxury Marketing & Branding
Voila Violette: Vogue and Douyin team up for new French Violet trend Post date July 22, 2024 By Yimin Wang In News Tags Digital Society Fashion & Retail Platforms Douyin (TikTok)
All-star: McDonald’s unveils its 7th generation of uniforms in China Post date July 22, 2024 By Yimin Wang In News Tags Digital Society Food & Beverage Marketing & Branding Weibo
Who is the proactive party? Aldi partners with electronics recycling platform ATRenew Post date July 22, 2024 By Kaiwen Yan In News Tags Digital Society E-commerce Society & Culture Marketing & Branding
