The brands and moments behind China’s soft power rise Post date November 3, 2025 By Alastair Reid Schanche In Exclusives Tags Digital Society Society & Culture Technology Platforms Xiaohongshu (RED)
Marketing beauty to China’s Gen Z – an interview with Judydoll’s Julie Liu Post date October 31, 2025 By Alastair Reid Schanche In Exclusives Tags Beauty & Cosmetics Digital Society Marketing & Branding
The most unlikely collab of the year? McDonald’s China team up with Mercedes-Benz Post date October 29, 2025 By Alastair Reid Schanche In News Tags Automotive Food & Beverage Marketing & Branding
What does Donald Trump’s victory mean for the Chinese economy? Post date November 7, 2024 By Yimin Wang In News Tags Economy Governmental Society & Culture
Goodme is the Grandmaster of Demonic Cultivation? Tea chain renews MXTX collaboration Post date November 6, 2024 By Yimin Wang In News Tags Art & Culture Entertainment Food & Beverage Marketing & Branding
Fan Bingbing models herself in Yohji Yamamoto Post date November 6, 2024 By Yimin Wang In News Tags Entertainment Fashion & Retail Luxury Marketing & Branding
A BEAST of a collaboration? The many collabs of BEAST’s homeware label tbh Post date November 5, 2024 By Yimin Wang In Creative Works Tags Art & Culture Digital Society Fashion & Retail Marketing & Branding
What the devil is this? HeyTea releases limited-edition Halloween bottle Post date October 31, 2024 By Yimin Wang In News Tags Digital Society Food & Beverage Health & Pharma Marketing & Branding Special Days
All treat, no tricks? KFC gives out 1 million sweets this “Crazy Thursday” Post date October 31, 2024 By Yimin Wang In News Tags Digital Society Food & Beverage Marketing & Branding Special Days
Too much money? Supermarket chain Pangdonglai forecasts 40% revenue growth Post date October 30, 2024 By Yimin Wang In News Tags Fashion & Retail FMCG Marketing & Branding
What is “toothpaste squeezing”? Qualcomm brings Snapdragon installation to Shanghai Post date October 30, 2024 By Yimin Wang In News Tags Digital Society Technology Marketing & Branding Social Media
The boys are back? Top livestreamers make comeback during Double 11 Post date October 30, 2024 By Yimin Wang In News Tags E-commerce Livestreaming Shopping Festivals Social Media
Singer Tengger catches ’em all with Pokémon theme cover Post date October 29, 2024 By Yimin Wang In News Tags Digital Society Entertainment Gaming Society & Culture Marketing & Branding
