The brands and moments behind China’s soft power rise Post date November 3, 2025 By Alastair Reid Schanche In Exclusives Tags Digital Society Society & Culture Technology Platforms Xiaohongshu (RED)
Marketing beauty to China’s Gen Z – an interview with Judydoll’s Julie Liu Post date October 31, 2025 By Alastair Reid Schanche In Exclusives Tags Beauty & Cosmetics Digital Society Marketing & Branding
The most unlikely collab of the year? McDonald’s China team up with Mercedes-Benz Post date October 29, 2025 By Alastair Reid Schanche In News Tags Automotive Food & Beverage Marketing & Branding
Jingdong wants to get into the coffee game Post date October 2, 2025 By Alastair Reid Schanche In News Tags Digital Society E-commerce Food & Beverage Marketing & Branding
Deepfake fraud in China: A growing problem that needs solutions Post date October 2, 2025 By Alastair Reid Schanche In Opinions Tags Digital Society Technology Platforms Weibo
This New Balance collaboration highlights Songmont as a rising star Post date September 30, 2025 By Alastair Reid Schanche In News Tags Fashion & Retail Sport & Fitness Marketing & Branding
Baidu secures Dubai’s first robotaxi licence Post date September 29, 2025 By Alastair Reid Schanche In News Tags Automotive Technology Platforms
McDonald’s launches collaboration with Black Myth: Wukong Post date September 29, 2025 By Alastair Reid Schanche In News Tags Entertainment Food & Beverage Gaming Marketing & Branding
Why jewellery giant Chow Tai Fook is collaborating with a cute, pink beaver Post date September 26, 2025 By Alastair Reid Schanche In News Tags Fashion & Retail Luxury Watches & Jewellery
How Chagee has risen to international success in just eight years Post date September 25, 2025 By Alastair Reid Schanche In Creative Works Tags Food & Beverage Marketing & Branding
Vivo shows the human side of technology in 30-year anniversary short film Post date September 25, 2025 By Alastair Reid Schanche In News Tags Digital Society Society & Culture Technology Marketing & Branding
Why is Meituan repurposing vintage pharmaceutical ads? Post date September 24, 2025 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding Meituan
HEYTEA teams up with Michelin chef David Lai to send mushroom tea viral Post date September 23, 2025 By Alastair Reid Schanche In News Tags Food & Beverage HEYTEA Marketing & Branding