From subsidies to mindshare: why Meituan turned to Jay Chou Post date December 23, 2025 By Alastair Reid Schanche In Creative Works Tags Digital Society E-commerce Food & Beverage Society & Culture Marketing & Branding
Mixue opens first U.S. store Post date December 29, 2025 By Alastair Reid Schanche In News Tags Food & Beverage Marketing & Branding
Lenovo uses AI to engage football fans ahead of the 2026 FIFA World Cup Post date December 29, 2025 By Alastair Reid Schanche In News Tags Digital Society Entertainment Technology Marketing & Branding
New king of collaborations? The many co-brandings of CASETiFY Post date April 28, 2025 By Yimin Wang In Creative Works Tags Art & Culture Digital Society Fashion & Retail Marketing & Branding
Chanel takes over Shanghai Metro with Chance fragrance Post date April 28, 2025 By Yimin Wang In News Tags Digital Society Luxury Marketing & Branding
Adidas gets brainy with sold-out Tsinghua University collab Post date April 28, 2025 By Yimin Wang In News Tags Digital Society Education & Knowledge Fashion & Retail Sport & Fitness Marketing & Branding
Luckin teams up with Chengdu Culture & Tourism Development Group for panda-themed lemon tea Post date April 25, 2025 By Yilan Ruan In News Tags Food & Beverage Society & Culture Marketing & Branding Weibo
Chinese Author Yu Hua featured in The Paris Review Post date April 25, 2025 By Yilan Ruan In News Tags Entertainment Society & Culture Platforms Weibo
Is Handan aiming to be the next viral city this May Day Holiday? Post date April 25, 2025 By Yimin Wang In News Tags Digital Society Society & Culture Travel Marketing & Branding Social Media
Ready to launch: MINI puts a car on a wall in Shanghai Post date April 25, 2025 By Yimin Wang In News Tags Automotive Digital Society Technology Marketing & Branding
Xiaomi CEO Lei Jun goes viral at Auto Shanghai, without being there Post date April 25, 2025 By Yimin Wang In News Tags Automotive Digital Society Marketing & Branding Social Media
Chinese tea chain Auntea Jenny set for Hong Kong IPO Post date April 25, 2025 By Yimin Wang In News Tags Digital Society Food & Beverage Marketing & Branding
Auto Shanghai rolls in with a bang Post date April 24, 2025 By Yilan Ruan In News Tags Digital Society Society & Culture Technology Marketing & Branding
