How Heineken, Shanghai and F1 turned a race weekend into a citywide brand playground Post date March 16, 2026 By Alastair Reid Schanche In Creative Works Tags Entertainment Food & Beverage Sport & Fitness Marketing & Branding
Timothée Chalamet has gone viral in China for selling fermented tofu Post date March 16, 2026 By Alastair Reid Schanche In News Tags Entertainment Marketing & Branding
Apple cuts back its Apple tax in China Post date March 16, 2026 By Alastair Reid Schanche In News Tags Digital Society Platforms
What is the viral “leg sweep” dance and why is everyone doing it? Post date August 19, 2025 By Yimin Wang In Opinions Tags Entertainment Livestreaming Marketing & Branding Social Media
Vinegar coffee? KFC’s KCOFFEE launches collab with Datong Cultural Tourism Post date August 19, 2025 By Yimin Wang In News Tags Food & Beverage Travel Marketing & Branding Social Media
What’s Salomon’s new Shanghai concept store like? Post date August 18, 2025 By Yimin Wang In News Tags Entertainment Fashion & Retail Sport & Fitness Marketing & Branding
Inside “The Louis”, the Louis Vuitton ship in Shanghai Post date August 18, 2025 By Yimin Wang In Exclusives Tags Fashion & Retail Luxury Society & Culture Marketing & Branding
How Douyin brought livestream to Jingdezhen, China’s Porcelain Capital Post date August 15, 2025 By Yimin Wang In Creative Works Tags Digital Society E-commerce Livestreaming Society & Culture
What’s “reverse daigou” from Hong Kong, and why is it going viral? Post date August 14, 2025 By Yimin Wang In News Tags Fashion & Retail FMCG Food & Beverage Society & Culture
ByteDance’s Hongguo microdrama platform has over 200 million monthly users Post date August 14, 2025 By Yimin Wang In News Tags Entertainment Short Video Platforms Social Media
Lancôme brings pool party to the middle of Shanghai Post date August 13, 2025 By Yimin Wang In News Tags Beauty & Cosmetics Fashion & Retail Society & Culture Marketing & Branding
Rednote takes over Fuxing island in Shanghai for a comic con event Post date August 12, 2025 In News Tags Digital Society Society & Culture Marketing & Branding Social Media
Did Loewe release a microdrama series for Qixi? Post date August 12, 2025 By Yimin Wang In News Tags Love & Marriage Luxury Marketing & Branding Traditional Festivals
